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70 Percent Of Customers Choose To Find Out About A Business By Means Of Posts And Reviews, Instead Of Advertisements
Advertisements are all well and good, but it's worth attempting a different approach as well. Reviews are by far the best way to discover the truth about a service or product.
Source: Statuslabs
Over Half Of Customers Won't Utilize A Service If It Has Less Than A 4 Star Score
This stat is among numerous that show the value of online scores. Now that news of customer satisfaction travels this fast, keeping your consumers delighted is more vital than ever.
57 percent of consumers have actually looked for companies with more than 4 stars in 2018, which is up from 48% in 2017.
11% looked only for services with an ideal five star score.
Source: Brightlocal
Online Product Reviews About An Item Can Boost Its Conversion Rate By An Incredible 270 Percent
User review stats reveal the purchase probability for a product with 5 reviews is 270 percent higher than the exact same product without reviews.
Source: Spiegel Research Center
Positive Reviews Motivate 68 Percent Of Consumers To Use A Local Business
Considering that the large majority of consumers check out reviews, you would want yours to be appealing to new consumers? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
63.6% Of Customers Visit Google To Read Reviews Of A Business
Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the bottom of the list.
When it comes to trust, these online review stats reveal the general appeal of a website can only go so far.
Source: Review Trackers
67% Of Customers Claim That Reviews Are A "Very Crucial" Factor When Choosing A Service Provider
When clients need to select a solution provider, reviews have a massive impact on their decision.
Source: DemandGenReport
83% Of Consumers Don't Rely On Advertising
The traditional channels to reach clients aren't as prominent as they utilized to be. Most users who no longer trust ads choose to pay attention to customers' suggestions online.
Source: Statuslabs
Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of American Consumers
24% of US shoppers consider reviews as 'incredibly influential'.
To show the importance of online reviews and scores, did you know that 81 percent of consumers will pay more for a product with reviews and those exact same consumers are likewise ready to accept slower shipping times for such items.
Source: Turntonetworks
54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Business
The star rating is the first thing customers see. Still, users take notice of other factors too, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of American customers.
Source: Statista
60 Percent Of Consumers Consult Blog And Social Media Reviews On Their Mobile Phones Prior To Shopping
In-store shopping is affected substantially by blogs and reviews on social networks. With men being two times as likely to be affected than ladies.
Reviews and ranking stats show individuals value the opinion of peers more than any other content.
Source: Collective Bias
77% Of Users Don't Trust Reviews That Are Older Than 3 Months
Customers don't care how great your product or service was in the past. Since they are relevant and fresh, is part of why online reviews matter.
Consumers understand businesses lose their touch all the time, which is why the majority of them consider older reviews irrelevant.
It is for this reason that businesses need to be constantly requesting reviews.
Source: Statuslabs
The Majority Of Local Companies Have Approximately 39 Google Reviews
Individuals like to share their experience after they have visited a vendor. Online review trends reveal people choose to comment if they had a positive experience, rather than a mediocre or negative one.
Source: Brightlocal
89% Of Customers Choose To Read Reviews Using Their Smart Devices
Be it by means of an app or a mobile browser, folks choose to read reviews on their mobile phones.
Source: Statista
15 Percent Of Buyers Don't Trust Businesses Without Any Online Reviews
No trust implies no interactions. 15 percent of possible customers won't even think about working with a company they can't find opinions about.
Source: Statuslabs
71% Of Millennials Search Consumer Reviews Of Expert Services
Majority of all people in need of an expert service turn to online reviews.
According to online reviews data, 59% utilized online reviews to choose a doctor or a legal representative.
Younger people (age 18-35) are even more likely to work with a professional based on online reviews. Just 19% of millennials will consider hiring a legal representative without any.
Source: Thomson Reuters
88% Of Executives Judge Reputation Risk As A Leading Business Issue
Reputation management statistics indicate a business's reputation does not impact simply the clients. Potential employees likewise look at rankings and take a look at reviews.
Source: Deloitte