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15 Percent Of People Don't Trust Businesses Without Online Reviews
No trust indicates no interactions. 15% of potential customers won't even consider working with a company they can't find viewpoints about.
Source: Statuslabs
Almost All Customers, Who Use Online Reviews, Read Them Early On In The Purchasing Process
Let's say you want to purchase a brand-new car and there are several models which fit your criteria. How do you choose the very best one for you? Well, you read the reviews.
With the help of other consumers, you manage to decide on a model that works for you. That's how positive reviews convert customers into customers.
Source: Consumer Affairs
89% Of Clients Review A Businesses Feedback To Reviews
Not only do a lot of consumers check out the review replies, 30% of them highly value them. Practically 96% read the responses to their own reviews.
Source: Brightlocal
95% Of Travelers Read Online Reviews Prior To Booking Travel Related Services
Leisure and business travelers alike read reviews to form a viewpoint. Business travelers check out an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
Software Reviews Influence Over 98 Percent Of All Buyers
18 percent of software purchasers consider reviews to be an important factor in the purchase procedure. Software application reviews have no impact whatsoever on just 2% of consumers. Two-thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.
Source: Capterra
70% Of Customers Need To Check Out A Minimum Of 4 Reviews Before They Can Rely On A Business
4 reviews may be too few. Most people check out a lot more reviews to get an idea of how business is actually doing. Do not depend on that fact alone.
Source: Brightlocal
Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack
Review signals (amount, variety, and so on) account for 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz
Online Item Reviews About A Product Can Amplify Its Conversion Rate By An Unprecedented 270%
User review stats show the purchase possibility for a product with 5 reviews is 270 percent higher than the very same product without reviews.
Source: Spiegel Research Center
83% Of All Young Consumers Were Invited To Leave A Review Recently
Of those invited, 80% of clients did give a review. Overall, companies have asked 66% of all customers to submit a review on their business.
Source: Brightlocal
63.6 Percent Of Consumers Check Out Google To Check For Reviews Of A Business
Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the end.
These online review stats reveal the basic appeal of a website can only presume when it concerns trust.
Source: Review Trackers
88% Of Americans Revealed That Product Reviews Were The Most Influential Factor When Buying Home Electronic Devices
Statistics reveal that reviews were more effective than Television ads at 37%, social media at 23% and display ads at 49%.
Source: Statista
Online Reviews Affect 67.7% Of Consumer Buying Decisions
More than 2 thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
74 Percent Of Local Companies Have At Least 1 Google Review
One review is far from adequate to enhance your website's SERP ranking.
Taking a look at online rankings stats, we discovered that a business needs to have an average of 40 reviews before clients "Award" it with a star.
Source: Brightlocal