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Customers Might Spend 31 Percent More With A Business That Has Great Reviews
Focus on this fact. The more detailed other users describe your product or service, the more cash you can charge and consumer review stats show us precisely just how much more.
Source: Martech Zone
53% Of Americans Consider Product Reviews And Ratings As The Most Important Part Of Online Shopping.
Today's buyers are smart and desire the best bang for their buck. It's no wonder that they consider reading reviews as a big part of the purchasing decision.
Source: Statista
54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Organization
The star score is the first thing consumers see. Still, users take notice of other factors as well, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a third of American consumers.
Source: Statista
89% Of Customers Browse A Businesses Reactions To Reviews
Not only do a lot of shoppers read the review replies, 30% of them value them highly. Practically 96% read the feedback to their own reviews.
Source: Brightlocal
Reviews Shared On Twitter Can Help Increase Online Sales By 6.46 Percent
Online review data reveal that reviews shared on Twitter, do more to boost sales than those on any other social network.
Source: Yotpo
67% Of Consumers Report Reviews Are A "Extremely Crucial" Factor When Choosing A Service Provider
Reviews have an enormous impact on their decision when clients have to pick a solution provider.
Source: DemandGenReport
63.6 Percent Of Customers Visit Google To Read Reviews Of A Business
Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) behind.
When it comes to trust, these online review statistics show the basic appeal of a site can only go so far.
Source: Review Trackers
More Than Half Of Consumers Will Not Use A Service If It Has Less Than A 4 Star Score
This stat is one of lots of that illustrate the value of online ratings. Now that news of consumer complete satisfaction travels this quick, keeping your customers happy is more important than ever.
57 percent of consumers have searched for companies with more than four stars in 2018, which is up from 48 percent in 2017.
11 percent looked just for companies with a best five star ranking.
Source: Brightlocal
77% Of Consumers Do Not Rely On Reviews That Are Older Than 3 Months
Customers don't care how great your service or product was in the past. Because they are relevant and fresh, is part of why online reviews matter.
Customers know businesses lose their touch all the time, which is why most of them consider older reviews irrelevant.
It is for this reason that companies ought to be constantly requesting reviews.
Source: Statuslabs
If It Has Negative Reviews As Well, 52% Of Customers Trust An Item More
We already discussed the positive and negative reviews and their effect on consumers. However, all products have their faults, it raises red flags that maybe the reviews are phony if all of a products reviews are positive. People anticipate to see some unfavorable reviews.
Source: Capterra
The Majority Of Best-selling Products Have A Typical Ranking Of 4.2 To 4.7
You can't make everyone happy, which is why perfect 5 star rankings are suspicious. That's why it is abnormal to get perfect 5 star scores.
According to client rating statistics, conversion rates begin to reduce as rankings rise above 4.7.
Source: Spiegel Research Center
Only 6% Of Consumers Don't Trust Consumer Reviews At All
According to client review statistics, a whopping 19 percent of consumers always rely on online reviews and never a make a purchase without checking out reviews.
Source: Statista
Reviews Are The Most Vital Part Of The Purchase Choice For Over 90% Of USA Customers
24% of US consumers consider reviews as 'incredibly influential'.
To illustrate the importance of online reviews and rankings, did you understand that 81 percent of customers will pay more for a product with reviews and those very same clients are also going to accept slower shipping times for such items.
Source: Turntonetworks
A Lone Business Review Can Raise Its Conversions By 10%
Online review statistics show user-generated material can do wonders in regards to conversions.
A single review can have a huge impact on your business.
A hundred reviews can increase your conversion rates by as much as 37 percent. Two hundred can supply a mind-blowing 44% increase.
Source: RevLocal
95% Of Disappointed Consumers Will Go Back To A Company If A Company Manages To Resolve Issues Quickly And Efficiently
Clients do not anticipate you to be perfect. When things go wrong, they do expect you to fix things. If there's absolutely nothing else a business can do to resolve a problem, a simple coupon can say "We're sorry" in a more attractive way.
Source: SocialMediaToday
More Than Four Negative Reviews About A Company Or Service May Reduce Sales By 70 Percent
One negative review suffices for 35% of a site's visitors to decide not to purchase. Three negative reviews can cost a business 59% less sales.
Of course, they can be compensated by the sheer variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone