70% Of Customers Need To Read A Minimum Of 4 Reviews Before They Can Trust A Business

4 reviews may be too few. Many people read a lot more reviews to get a better idea of how business is actually doing. Don't depend on that statistic alone.

Source: Brightlocal

Software Application Reviews Impact Over 98 Percent Of All Purchasers

18 percent of software buyers consider reviews to be an important factor in the purchase procedure. Software reviews have no impact whatsoever on only 2 percent of consumers. Two thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra

Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of USA Customers

24% of US shoppers consider reviews as 'extremely influential'.

To show the value of online reviews and ratings, did you understand that 81 percent of consumers will pay more for a product with reviews and those same customers are likewise ready to accept slower shipping times for such items.

Source: Turntonetworks

15 Percent Of Customers Do Not Trust Businesses Without Online Reviews

No trust means no interactions. 15% of potential customers will not even think about doing business with a company they can't discover viewpoints about.

Source: Statuslabs

Online Product Reviews About A Product Can Boost Its Conversion Rate By An Unprecedented 270 Percent

User review statistics show the purchase probability for a product with five reviews is 270% higher than the same product without reviews.

Source: Spiegel Research Center

Just 6% Of Customers Don't Trust Customer Reviews At All

According to customer review stats, a tremendous 19% of consumers always trust online reviews and never ever a make a purchase without checking out reviews first.

Source: Statista

71% Of Millennials Browse Consumer Reviews Of Expert Services

More than half of all people in need of a professional service turn to online reviews.

According to online reviews data, 59% used online reviews to pick a doctor or a legal representative.

Younger people (age 18-35) are much more inclined to employ an expert based on online reviews. Just 19% of millennials will consider hiring a lawyer without any.

Source: Thomson Reuters

83% Of Clients Do Not Rely On Advertising

The conventional channels to reach clients aren't as influential as they used to be. Most users who no longer trust ads choose to take note of clients' suggestions online.

Source: Statuslabs

Consumers Might Spend 31 Percent More With A Business That Has Excellent Reviews

Take notice of this fact. The more detailed other users explain your services or product, the more money you can charge and customer review statistics show us exactly how much more.

Source: Martech Zone

53% Of Consumers Expect Companies To Respond Within A Week To Negative Reviews

Online review statistics clarify that 63% of consumer reviews stay without a reply. That's regrettable, because those companies are losing customers that way.

Source: Review Trackers

77% Of Customers Do Not Rely On Reviews That Are Older Than 3 Months

Consumers don't care how great your service or product was in the past. Part of why online reviews matter is because they are fresh and relevant.

Consumers understand businesses lose their touch all the time, which is why the majority of them regard older reviews irrelevant.

It is for this reason that businesses ought to be continuously asking for reviews.

Source: Statuslabs

Customer Reviews On Products Are Relied On Nearly 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other individuals viewpoints before they ever trust what the manufacturer states. The reason, manufacturers' descriptions are essentially ads.

Source: Martech Zone

70% Of Consumers Choose To Discover A Business Through Reviews And Articles, Instead Of Ads

Advertisements are all well and good, but it deserves trying a different approach too. Reviews are by far the best way to discover the truth about a product or service.

Source: Statuslabs

67% Of Customers Say Reviews Are A "Very Important" Factor When Picking A Service Provider

Reviews have an enormous effect on their decision when consumers have to choose a service provider.

Source: DemandGenReport

If It Has Less Than A 4 Star Ranking, More Than Half Of Consumers Won't Utilize A Business

This stat is one of many that highlight the value of online ratings. Now that news of client complete satisfaction travels this fast, keeping your customers happy is more important than ever.

57% of customers have searched for business with more than four stars in 2018, which is up from 48% in 2017.

11% looked only for services with an ideal five star score.

Source: Brightlocal

Only 44 Percent Of Local Companies Have Actually Claimed Their Google My Business Listing

That's 56% of your competition that aren't making the most of their listing.

While business listings on the major review platforms are free, a remarkably low number of companies actually utilize them.

Although we now know why consumer reviews are so effective, many businesses obviously do not.

Source: LsaInsider