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Reviews Are The 3rd Most Prominent Ranking Aspect For Google's Local 3 Pack
Review signals (amount, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
63.6% Of Consumers Go To Google To Read Reviews Of A Business
Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) at the end.
When it comes to trust, these online review statistics show the basic popularity of a site can just go so far.
Source: Review Trackers
Reviews Shared On Twitter Can Improve Sales By 6.46%
Online review stats show that reviews shared on Twitter, do more to increase sales than those on any other social network.
Source: Yotpo
Just 44% Of Local Companies Have Accepted Their Google My Business Listing
That's 56% of your competitors that aren't making the most of their listing.
While business listings on the significant review platforms are free, a surprisingly low number of companies in fact make use of them.
Although we now know why client reviews are so powerful, a lot of businesses obviously do not.
Source: LsaInsider
Consumer Reviews On Products Are Relied On Almost 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other peoples opinions before they ever trust what the maker says. The reason, manufacturers' descriptions are generally advertisements.
Source: Martech Zone
American Consumers Regard "Product Performance" To Be The Most Valuable Info In Product Reviews
When individuals read reviews, they focus on different elements of the shopping experience. But according to online review stats, 60% of them are most thinking about the product's performance.
Customer satisfaction, product quality and quality in time are the next few considerations for more than 50% of USA clients.
Source: Statista
30% Of Clients Feel Comfortable With A Company Which Responds To Online Reviews
Keeping in touch with your consumers creates trust. Even something easy like responding to their reviews and remarks can make them feel appreciated.
As you may expect, clients who feel this way are happy to invest more money with a business.
Source: Statuslabs
Users Checking Out Reviews On A Mobile Phone Are 127 Percent Most Likely To Purchase Than Desktop Users
Mobile users prefer to get things done much faster. Buying decisions are made rapidly.
Online reviews are certainly persuasive, yet online marketers haven't always come to value the power of them.
Source: Martech Zone
Only 6% Of Consumers Do Not Rely On Client Reviews At All
According to customer review stats, a whopping 19 percent of consumers constantly rely on online reviews and never ever a buy without checking out reviews first.
Source: Statista
A One Star Increase In Ranking Can Lead To A 5% To 9% Boost In Business Profits
Businesses that treat customers fairly typically prosper, review websites help make sure of that.
Source: Statuslabs
73% Of Consumers Think Client Reviews Are More Vital Than Star And Number Rankings
Online review stats make it clear people aren't satisfied with ratings alone.
Customer reviews make the stats appear more genuine which is what the would-be consumers are trying to find. Nearly a 3rd of consumers state written reviews are the only feature that makes them believe the websites' reviews are helpful and appropriate.
Source: Fan and Fuel
A Solitary Business Review Can Raise Its Conversions By 10 Percent
Online review stats reveal user-generated content can do miracles in regards to conversions.
A single review can have a substantial effect on your business.
A hundred reviews can boost your conversion rates by as much as 37%. Two hundred can offer an astonishing 44% boost.
Source: RevLocal
49 Percent Of Consumers Consider The Number Of Online Reviews As An Essential Consideration Of Their Buying Decision
Customers value not only the quality or nature of the reviews, however they consider their number and recency as well.
The share of clients, who take notice of the variety of reviews is currently at 46 percent.
Source: Brightlocal
95% Of Travelers Read Online Reviews Prior To Booking Travel Services
Leisure and business tourists alike read reviews to form a viewpoint. Business tourists check out an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
61% Of Local Businesses Have An Average Ranking Of 4 Or 5 Stars
Overall two thirds of companies have exceptional and great scores. Just 5% of companies have a rating listed below three stars.
Source: Brightlocal
53% Of Consumers Anticipate Businesses To Reply Within A Week To Negative Reviews
Online review stats clarify that 63% of consumer reviews remain without a response. That's too bad, due to the fact that those companies are losing consumers that way.
Source: Review Trackers
60 Percent Of Consumers Seek Advice From Blog And Social Media Reviews On Their Mobile Phones Prior To Shopping
In-store shopping is affected substantially by blogs and reviews on social networks. With men being twice as likely to be influenced than ladies.
Reviews and score stats reveal people value the opinion of peers more than any other material.
Source: Collective Bias