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71% Of Millennials Browse Customer Reviews Of Expert Services
More than half of all people in need of a professional service rely on online reviews.
According to online reviews stats, 59% used online reviews to choose a medical professional or a lawyer.
Younger people (age 18-35) are much more likely to hire an expert based upon online reviews. Only 19% of millennials will think about hiring a lawyer without any.
Source: Thomson Reuters
The Typical Review Length Has Actually Become 65% Much Shorter Since 2010
In the present day reviews are shorter, simpler, and more straight to the point. The word count of a review in 2019 is proportionate to that of a twitter tweet.
Source: Review Trackers
Online Reviews Affect 67.7% Of Consumer Purchasing Decisions
More than two-thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
Customer Reviews On Items Are Relied On Nearly 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. People trust other peoples viewpoints before they ever trust what the maker says. The reason, makers' descriptions are basically ads.
Source: Martech Zone
70 Percent Of Consumers Need To Check Out At Least 4 Reviews Before They Can Trust A Business
4 reviews may be too few. Most people read many more reviews to get a clear view of how business is in fact doing. Don't depend on that figure alone.
Source: Brightlocal
54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Company
The star ranking is the first thing customers see. Still, users take note of other factors too, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a third of American customers.
Source: Statista
49 Percent Of Consumers Consider The Quantity Of Online Reviews As A Necessary Factor In Their Purchasing Decision
Customers value not just the quality or nature of the reviews, however they consider their quantity and recency as well.
The share of customers, who focus on the number of reviews is currently at 46 percent.
Source: Brightlocal
Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of United States Clients
24% of US buyers consider reviews as 'exceptionally influential'.
To highlight the significance of online reviews and rankings, did you understand that 81% of consumers will pay more for a product with reviews and those same clients are also willing to accept slower shipping times for such products.
Source: Turntonetworks
95% Of Disappointed Customers Will Return To A Company If A Company Takes Care Of Problems Rapidly And Effectively
Customers don't anticipate you to be perfect. When things go wrong, they do anticipate you to deal with things. If there is absolutely nothing else a company can do to solve a concern, a simple coupon can say "We're sorry" in a more appealing way.
Source: SocialMediaToday
88% Of Executives Consider Reputation Risk As A Top Business Concern
Reputation management stats indicate a business's reputation doesn't impact just the customers. Prospective team members also look at scores and take a look at reviews.
Source: Deloitte
Just 6% Of Customers Don't Trust Customer Reviews At All
According to customer review data, a massive 19% of consumers always trust online reviews and never a make a purchase without reading reviews.
Source: Statista
95 Percent Of Travelers Check Out Online Reviews Prior To Scheduling Travel Related Services
Leisure and business tourists alike check out reviews to form an opinion. Business travelers check out an average of 5 reviews vs. 6-7 for leisure travelers. 59% of all travelers report that they check out reviews 'constantly' or 'really frequently'.
Source: Trust You
Negative Reviews Can Improve Conversion By As Much As 85%
It sounds insane, but negative reviews can be a positive factor for users to devote more time on your site. According to online review stats, people devote more than 5 times as long on a site when they read negative reviews.
When there are a mix of negatives and positives, more than two thirds of users trust reviews more. An overwhelming 95 percent suspect censorship or fabricated reviews if there aren't any unfavorable ones.
Source: Reevoo
Customers Could Spend 31% More With A Business That Has Great Reviews
Take notice of this fact. The more detailed other users explain your services or product, the more money you can charge and customer review stats reveal to us exactly how much more.
Source: Martech Zone
98 Percent Of Yelp's Website Visitors Bought From A Business They Discovered On The Website
Normally, 142 million consumers check out Yelp each month. If you have not claimed your free Yelp business page, this is as excellent a time as any.
Source: RevLocal
67% Of Consumers Say Reviews Are A "Extremely Important" Factor When Choosing A Service Provider
Reviews have an enormous impact on their decision when clients have to select a service provider.
Source: DemandGenReport
73% Of Consumers Think Written Reviews Are More Crucial Than Star And Number Rankings
Online review statistics make it clear people aren't pleased with ratings alone.
Written reviews make the statistics appear more genuine which is what the would-be customers are looking for. Almost a third of consumers state written reviews are the only feature that makes them believe the sites' reviews are pertinent and useful.
Source: Fan and Fuel
89% Of Consumers Browse A Companies Feedback To Reviews
Not only do a lot of consumers read the review replies, 30% of them highly value them. Nearly 96% read the replies to their own reviews.
Source: Brightlocal