91% Of Millennials Have Faith In Online Reviews As Much As Friends And Family

Online review stats put consumers' reviews as the most reliable source of recommendations. Online reviews typically bring the very same weight as recommendations from family and friends.

Source: Brightlocal

67% Of Customers Claim Reviews Are A "Very Crucial" Factor When Choosing A Service Provider

When consumers have to pick a service provider, reviews have an enormous impact on their decision.

Source: DemandGenReport

49% Of Customers Consider The Quantity Of Online Reviews As A Necessary Factor In Their Buying Decision

Consumers value not just the quality or nature of the reviews, but they consider their quantity and recency as well.

The share of clients, who pay attention to the number of reviews is currently at 46%.

Source: Brightlocal

83 Percent Of Consumers Don't Rely On Advertising

The conventional channels to reach consumers aren't as influential as they utilized to be. Many users who no longer trust ads pick to take note of customers' recommendations online.

Source: Statuslabs

Online Product Reviews About A Product Can Raise Its Conversion Rate By An Incredible 270%

User review stats show the purchase possibility for a product with five reviews is 270 percent higher than the very same item without reviews.

Source: Spiegel Research Center

The Average Review Word Count Has Gotten 65% Much Shorter Since 2010

As of late reviews are much shorter, simpler, and more straight to the point. The length of a review in 2019 is similar to that of a tweet.

Source: Review Trackers

91% Of Companies Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Employee

The 86% of companies doubt the integrity of online reviews. However, they recognize the enormous impact user ratings have on their business. Undesirable consumer or employee reviews can influence 90% of job seekers.

Source: Career Arc

30% Of Consumers Feel Positive About A Company Which Reacts To Online Reviews

Staying connected with your consumers creates trust. Even something as simple as reacting to their reviews and comments can make them feel appreciated.

As you might anticipate, customers who feel this way are ready to spend more money with a business.

Source: Statuslabs

Positive Reviews Encourage 68% Of Consumers To Use Local Businesses

Since the huge majority of customers check out reviews, you'd want yours to be appealing to brand-new clients, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

88% Of Executives Consider Reputation Risk As A Leading Business Concern

Reputation management stats show a company's reputation does not affect just the consumers. Prospective team members also take a look at scores and read reviews.

Source: Deloitte

If It Has Negative Reviews As Well, 52% Of Customers Trust A Product More

We already discussed the positive and negative reviews and their impact on consumers. However, all products have their faults, it raises red flags that maybe the reviews are phony if all of a products reviews are positive. Customers anticipate to see some unfavorable reviews.

Source: Capterra

Software Reviews Impact Over 98% Of All Buyers

18% of software buyers consider reviews to be a vital factor in the purchase procedure. Software application reviews have no impact whatsoever on only 2% of customers. Two thirds of them read more than six reviews to make up their mind and 14% of them read more than 20 reviews.

Source: Capterra

If It Has Less Than A 4 Star Rating, More Than Half Of Consumers Will Not Use A Business

This stat is one of lots of that highlight the importance of online ratings. Now that news of customer fulfillment travels this fast, keeping your customers delighted is more crucial than ever.

57 percent of customers have actually looked for business with more than four stars in 2018, which is up from 48% in 2017.

11 percent looked just for businesses with a perfect five star ranking.

Source: Brightlocal

Users Reading Reviews On A Mobile Device Are 127 Percent Most Likely To Make A Purchase Than Desktop Users

Mobile users choose to get things done faster. Therefore, buying choices are made quickly.

Online reviews are obviously convincing, yet online marketers haven't always come to appreciate the power of them.

Source: Martech Zone

Consumers Might Spend 31 Percent More With A Business That Has Terrific Reviews

Pay attention to this statistic. The better other users explain your service or product, the more cash you can charge and customer review stats reveal to us exactly just how much more.

Source: Martech Zone

61 Percent Of Regional Businesses Have An Average Score Of 4 Or 5 Stars

Overall two thirds of companies have great and exceptional ratings. Only 5% of businesses have a ranking below three stars.

Source: Brightlocal

Only 6 Percent Of Customers Don't Trust Client Reviews At All

According to client review data, a tremendous 19 percent of consumers always trust online reviews and never a buy without checking out reviews first.

Source: Statista

95 Percent Of Travelers Check Out Online Reviews Prior To Scheduling Travel Services

Leisure and business travelers alike read reviews to form a viewpoint. Business tourists read an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You