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71% Of Millennials Browse Customer Reviews Of Expert Services
Over half of all individuals in need of an expert service rely on online reviews.
According to online reviews data, 59% utilized online reviews to select a legal representative or a doctor.
Younger people (age 18-35) are much more likely to work with an expert based on online reviews. Just 19% of millennials will think about hiring an attorney without any.
Source: Thomson Reuters
67% Of Customers Say Reviews Are A "Very Crucial" Factor When Choosing A Service Provider
When customers need to pick a solution provider, reviews have a huge impact on their decision.
Source: DemandGenReport
When Buying Home Electronic Devices, 88% Of Americans Claimed That Product Reviews Were The Most Influential Aspect
Statistics reveal that reviews were more beneficial than TV ads at 37%, social media at 23% and display advertisements at 49%.
Source: Statista
The Majority Of Popular Items Have An Average Score Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star ratings are suspicious. That's why it is abnormal to get perfect 5 star scores.
According to customer rating statistics, conversion rates begin to decrease as scores rise above 4.7.
Source: Spiegel Research Center
Facebook Reviews Impact More Than 50% Of Customers' Buying Decisions
Facebook is presently the most popular social network which can likewise influence our purchasing decisions.
According to social reviews stats, Facebook impacts over half of users' purchase decisions.
Facebook reviews statistics expose that 4 out of five users are most likely to trust a local business if it has positive reviews.
Source: RevLocal
Half Of All Millennial's "Constantly" Check Out Online Reviews For Companies
Younger individuals understand the value of being informed. User-generated material has an indisputable influence on customers.
They will recognize what they've been missing out on if businesses stop to think about the power of consumer reviews over millennials. Older people are various though, only 6% of people aged 55 or older check out reviews.
Source: Brightlocal
53% Of Consumers Expect Companies To Respond Within A Week To Unfavorable Reviews
Online review statistics prove that 63% of customer reviews go on without a reaction. That's too bad, due to the fact that those companies are losing consumers that way.
Source: Review Trackers
United States Buyers View "Product Performance" To Be The Most Helpful Information In Product Reviews
They focus on different aspects of the shopping experience when people read reviews. But according to online review stats, 60% of them are most interested in the item's performance.
Client satisfaction, product quality and quality over time are the next few factors to consider for more than 50% of USA clients.
Source: Statista
52% Of Consumers Trust A Product More If It Has Unfavorable Reviews Too
We already touched upon the positive and negative reviews and their effect on consumers. However, all products have their faults, it raises red flags that perhaps the reviews are fake if all of a products reviews are favorable. Consumers anticipate to see some unfavorable reviews.
Source: Capterra
Only 44 Percent Of Local Companies Have Actually Accepted Their Google My Business Listing
That's 56 percent of your competitors that aren't taking advantage of their listing.
While business listings on the significant review platforms are totally free, a remarkably low number of companies really make use of them.
Although we now know why customer reviews are so effective, most businesses apparently don't.
Source: LsaInsider
63.6% Of Customers Check Out Google To Read Reviews Of A Business
Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) at the end.
When it comes to trust, these online review statistics reveal the basic appeal of a website can only go so far.
Source: Review Trackers
73 Percent Of Consumers Think Customer Reviews Are More Vital Than Star And Number Rankings
Online review statistics make it clear people aren't satisfied with ratings alone.
Written reviews make the statistics appear more authentic which is what the prospective customers are searching for. Nearly a third of customers state composed reviews are the only function that makes them believe the websites' reviews are relevant and beneficial.
Source: Fan and Fuel
74 Percent Of Local Businesses Have At Least 1 Google Review
One review is far from adequate to improve your site's SERP ranking.
Looking at online scores stats, we learnt that a company needs to have a minimum of 40 reviews before people "Award" it with a star.
Source: Brightlocal
Almost All Consumers, Who Use Online Reviews, Read Them Early On In The Buying Process
Let's say you wish to purchase a brand-new car and there are a number of models which fit your requirements. How do you pick the best one for you? Well, you read online reviews.
With the help of other customers, you manage to pick a model that works for you. That's how positive reviews convert customers into consumers.
Source: Consumer Affairs
Reviews Are The Third Most Prominent Ranking Aspect For Google's Local 3 Pack
Review signals (amount, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz