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A Single Business Review Can Lift Its Conversions By 10%
Online review stats reveal user-generated content can do miracles in terms of conversions.
A single review can have a massive effect on your business.
A hundred reviews can boost your conversion rates by as much as 37%. Two hundred can provide a mind-blowing 44% boost.
Source: RevLocal
Over Half Of Customers Aged 25 To 34 Wrote Reviews
According to Statista, the more youthful generations are reportedly the more vocal ones.
Source: Statista
Google Accounts For 57.5% Of All Reviews World-wide
Google is in the lead here, followed by Facebook as a far-off second.
These the online reviews circulation rankings:
Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers
61% Of Local Businesses Have A Typical Rating Of 4 Or 5 Stars
Overall 2 out of 3 businesses have good and awesome ratings. Only 5% of companies have a score listed below three stars.
Source: Brightlocal
Almost All Customers, Who Utilize Online Reviews, Read Them Early In The Buying Process
Let's say you want to buy a new automobile and there are several models which fit your requirements. How do you pick the very best one for you? Well, you read the reviews.
With the help of other people, you quickly choose one that works for you. That's how favorable reviews convert consumers into consumers.
Source: Consumer Affairs
Consumers Could Spend 31 Percent More With A Business That Has Great Reviews
Take notice of this statistic. The better other users describe your product or service, the more money you can charge and customer review statistics show us exactly how much more.
Source: Martech Zone
95 Percent Of Travelers Check Out Online Reviews Prior To Reserving Travel Services
Leisure and business travelers alike read reviews to form an opinion. Business travelers check out an average of 5 reviews vs. 6-7 for leisure tourists. 59percent of all travelers report that they read reviews 'constantly' or 'very often'.
Source: Trust You
The Typical Review Length Has Become 65% Shorter Since 2010
Currently reviews are shorter, simpler, and more straight to the point. The word count of a review in 2019 is similar to that of tweet from twitter.
Source: Review Trackers
Unfavorable Reviews Can Improve Conversion By Up To 85 Percent
It sounds insane, but negative reviews can be a positive force for users to devote more time on your site. According to online review stats, individuals devote more than 5 times as long on a site when they check out negative reviews.
When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. If there aren't any unfavorable ones, a frustrating 95 percent suspect censorship or faked reviews.
Source: Reevoo
If A Company Manages To Fix Problems Quickly And Effectively, 95% Of Disappointed Consumers Will Go Back To A Company
Customers do not expect you to be perfect. When things go wrong, they do anticipate you to remedy things. If there is absolutely nothing else a business can do to solve a problem, a simple coupon can say "We are sorry" in a more attractive way.
Source: SocialMediaToday
88% Of Executives Judge Reputation Risk As A Leading Business Problem
Reputation management statistics suggest a company's reputation does not affect simply the clients. Potential team members also take a look at scores and read reviews.
Source: Deloitte
More Than Four Negative Reviews About A Company Or Service Might Reduce Sales By 70 Percent
One negative review is enough for 35% of a site's visitors to decide not to buy. Three negative reviews can cost a business 59% fewer sales.
Naturally, they can be compensated by the large number of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
64 Percent Of Americans Agree That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017
30 percent of customers who check out client reviews, concur that it increases their buying confidence.
Organizations use the reviews to enhance their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Business
The star ranking is the first thing consumers see. Still, users pay attention to other factors too, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a third of US customers.
Source: Statista
91% Of Companies Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Employee
The 86% of businesses doubt the integrity of online reviews. However, they recognize the enormous effect user ratings have on their business. Unfavorable client or staff member reviews can influence 90% of job seekers.
Source: Career Arc
Customer Reviews On Items Are Relied On Practically 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other peoples viewpoints before they ever trust what the manufacturer states. The reason, manufacturers' descriptions are generally advertisements.
Source: Martech Zone