61% Of Local Businesses Have A Typical Score Of 4 To 5 Stars

Generally two-thirds of businesses have excellent and awesome ratings. Just 5% of businesses have a ranking listed below 3 stars.

Source: Brightlocal

95 Percent Of Travelers Read Online Reviews Prior To Scheduling Travel Related Services

Leisure and business travelers alike check out reviews to form an opinion. Business travelers read an average of 5 reviews vs. 6-7 for leisure travelers. 59percent of all tourists report that they read reviews 'always' or 'extremely often'.

Source: Trust You

If It Has Less Than A 4 Star Rating, More Than Half Of Customers Will Not Utilize A Service

This stat is one of numerous that highlight the significance of online scores. Now that news of client fulfillment travels this quick, keeping your customers pleased is more vital than ever.

57% of customers have actually looked for business with more than four stars in 2018, which is up from 48 percent in 2017.

Furthermore, 11% looked only for companies with an ideal five star score.

Source: Brightlocal

73 Percent Of Customers Think Written Reviews Are More Important Than Star And Number Rankings

Online review stats make it clear people aren't pleased with ratings alone.

Client reviews make the statistics appear more authentic which is what the would-be customers are trying to find. Practically a 3rd of consumers state written reviews are the only function that makes them believe the websites' reviews are helpful and relevant.

Source: Fan and Fuel

Online Reviews Impact 67.7% Of Customer Purchasing Decisions

More than two thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

49 Percent Of Customers Consider The Quantity Of Online Reviews As An Essential Consideration Of Their Buying Decision

Consumers value not only the quality or nature of the reviews, however they consider their number and recency as well.

The share of customers, who take note of the variety of reviews is currently at 46 percent.

Source: Brightlocal

74 Percent Of Regional Companies Have At A Minimum, One Google Review

A single review is far from sufficient to enhance your site's SERP ranking.

Taking a look at online scores data, we discovered that a business requires to have an average of 40 reviews before users "Award" it with a star.

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Business

The star ranking is the first thing customers see. Still, users take notice of other aspects as well, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a third of American customers.

Source: Statista

53% Of Consumers Anticipate Companies To Respond Within A Week To Negative Reviews

Online review stats reveal that 63% of client reviews stay without a reply. That's regrettable, because those companies are losing customers that way.

Source: Review Trackers

Over Half Of People Aged 25-34 Gave Reviews

According to Statista, the more youthful generations are surprisingly the more opinionated ones.

Source: Statista

86% Of Customers Would Consider Writing A Review For A Business

Your clients are your most important resource, and it's not only because of the cash they spend at your business. If you provide a good experience, they will want to share it.

Source: Brightlocal

Visitors Reading Reviews On A Mobile Device Are 127% More Likely To Make A Purchase Than Desktop Users

Mobile users choose to get things done much faster. Purchasing choices are made quickly.

Online reviews are obviously convincing, yet online marketers have not always come to value the power of them.

Source: Martech Zone

89% Of Consumers Review A Companies Replies To Reviews

Not only do most clients read the review replies, 30% of them hold them in high regard. Practically 96% read the responses to their own reviews.

Source: Brightlocal

Many Local Businesses Have An Average Of 39 Google Reviews

Individuals like to share their experience after they've visited a vendor. Online review trends reveal individuals prefer to comment if they had a favorable experience, instead of a negative or average one.

Source: Brightlocal

83% Of All Young People Were Asked To Leave A Review Recently

Of those asked, 80% of customers did give a review. Overall, businesses have actually asked 66% of all consumers to post a review on their company.

Source: Brightlocal

77% Of Clients Don't Rely On Reviews That Are Older Than Three Months

Consumers don't care how good your product or service was in the past. Part of why online reviews matter is because they are fresh and relevant.

Customers know businesses lose their touch all the time, which is why the majority of them consider older reviews unimportant.

It is for this reason that companies need to be continuously requesting reviews.

Source: Statuslabs