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91 Percent Of Millennials Depend On Online Reviews As Much As Friends And Family
Online review stats position customers' reviews as the most credible source of recommendations. Online reviews typically bring the exact same weight as suggestions from loved ones.
Source: Brightlocal
49 Percent Of Consumers Consider The Quantity Of Online Reviews As A Necessary Consideration Of Their Buying Decision
Customers value not just the quality or nature of the reviews, however they consider their number and recency as well.
The share of clients, who focus on the variety of reviews is currently at 46 percent.
Source: Brightlocal
74% Of Regional Companies Have At A Minimum, 1 Google Review
One review is far from sufficient to improve your website's SERP ranking.
Taking a look at online ratings statistics, we found out that a company requires to have approximately 40 reviews before visitors "Award" it with a star.
Source: Brightlocal
Customers Checking Out Reviews On A Mobile Phone Are 127% Most Likely To Buy Than Desktop Users
Mobile users prefer to get things done quicker. Buying choices are made quickly.
Online reviews are obviously convincing, yet online marketers haven't always come to value the power of them.
Source: Martech Zone
Reviews Are The Most Crucial Part Of The Purchase Choice For Over 90% Of US Customers
24% of US shoppers consider reviews as 'extremely influential'.
To highlight the value of online reviews and scores, did you understand that 81 percent of consumers will pay more for a product with reviews and those same clients are likewise willing to accept slower shipping times for such items.
Source: Turntonetworks
52% Of Customers Trust A Product More If It Has Negative Reviews Also
We already discussed the positive and negative reviews and their effect on consumers. Nevertheless, all products have their faults, it raises red flags that maybe the reviews are phony if all of a products reviews are positive. Consumers expect to see some negative reviews.
Source: Capterra
98 Percent Of Yelp's Site Visitors Purchased From A Business They Discovered On The Site
Generally, 142 million consumers check out Yelp monthly. If you have not claimed your free Yelp business page, this is as excellent a time as any.
Source: RevLocal
73 Percent Of Consumers Believe Consumer Reviews Are More Vital Than Star And Number Scores
Online review data make it clear people aren't satisfied with scores alone.
Consumer reviews make the stats appear more genuine which is what the prospective customers are trying to find. Almost a 3rd of customers say composed reviews are the only feature that makes them believe the websites' reviews are pertinent and useful.
Source: Fan and Fuel
Almost All Consumers, Who Utilize Online Reviews, Read Them Very Early In The Buying Process
Let's say you wish to purchase a new automobile and there are several models which fit your requirements. How do you pick the best one for you? Well, you read online reviews.
With the help of other people, you quickly decide on a model that works for you. That's how favorable reviews convert consumers into clients.
Source: Consumer Affairs
The Typical Review Length Has Become 65% Shorter Since 2010
Currently reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is typical to that of a twitter tweet.
Source: Review Trackers
Only 6 Percent Of Consumers Don't Rely On Customer Reviews At All
According to consumer review data, a massive 19 percent of customers constantly trust online reviews and never a make a purchase without reading reviews first.
Source: Statista
83 Percent Of Clients Do Not Rely On Advertising
The conventional channels to reach customers aren't as prominent as they used to be. Most users who no longer trust ads select to pay attention to clients' suggestions online.
Source: Statuslabs
70% Of Consumers Need To Check Out A Minimum Of Four Reviews Before They Can Rely On A Business
Four reviews may be too few. The majority of people read many more reviews to get a clear view of how business is in fact doing. Don't depend on that fact alone.
Source: Brightlocal
Majority Of Consumers Will Not Utilize A Service If It Has Less Than A 4 Star Ranking
This stat is among many that highlight the significance of online scores. Now that news of consumer complete satisfaction travels this fast, keeping your consumers delighted is more vital than ever.
57% of customers have looked for business with more than four stars in 2018, which is up from 48% in 2017.
Moreover, 11% looked just for businesses with a perfect five star score.
Source: Brightlocal