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88% Of Americans Reported That Product Reviews Were The Most Influential Factor When Buying Home Electronics
Data reveal that reviews were more successful than TV advertisements at 37%, social media at 23% and display ads at 49%.
Source: Statista
95% Of Travelers Check Out Online Reviews Prior To Scheduling Travel Services
Leisure and business tourists alike read reviews to form an opinion. Business tourists check out an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
Negative Reviews Can Boost Conversion By As Much As 85 Percent
It sounds insane, however negative reviews can be a positive force for users to spend more time on your website. According to online review data, individuals devote more than 5 times as long on a site when they read negative reviews.
When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. A frustrating 95% suspect censorship or fabricated reviews if there aren't any negative ones.
Source: Reevoo
Just 6 Percent Of Customers Don't Trust Client Reviews At All
According to customer review stats, a whopping 19% of customers always trust online reviews and never a make a purchase without checking out reviews.
Source: Statista
77% Of Customers Would Undoubtedly Give A Review If They Were Asked
More than a 35% would submit a review to educate others about their consumer experience and 24% would rather direct their review to the company itself.
Over a 26% would want to give a review to help other individuals with their decision making process.
Source: Podium
91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member
The 86% of businesses doubt the integrity of online reviews. Nevertheless, they understand the massive impact user rankings have on their business. Undesirable consumer or employee reviews can affect 90% of job seekers.
Source: Career Arc
71% Of Millennials Browse Consumer Reviews Of Expert Services
Over half of all individuals in need of a professional service turn to online reviews.
According to online reviews stats, 59% used online reviews to pick a medical professional or an attorney.
Younger people (age 18-35) are much more likely to employ an expert based on online reviews. Just 19% of millennials will consider hiring a legal representative without any.
Source: Thomson Reuters
72 Percent Of Consumers Will Not Take Action Unless They Check Out Some Reviews
No matter how captivating your marketing is, you still need client reviews. There's no other way around it. Clients are still willing to hear you out, but they trust other people more.
Source: My Testimonial Engine
United States Consumers View "Product Performance" To Be The Most Valuable Information In Product Reviews
When individuals read reviews, they focus on different aspects of the shopping experience. However according to online review statistics, 60% of them are most interested in the product's performance.
Client satisfaction, product quality and quality in time are the next couple of considerations for more than 50% of USA clients.
Source: Statista
One-half Of All Millennial's "Always" Read Online Reviews For Businesses
More youthful people know the worth of being informed. User-generated content has an indisputable effect on customers.
They will realize what they've been missing out on if businesses stop to think about the power of client reviews over millennials. Older individuals are different though, just 6% of individuals aged 55 or older check out reviews.
Source: Brightlocal
61 Percent Of Regional Businesses Have A Typical Score Of 4 Or 5 Stars
Generally two thirds of companies have outstanding and good ratings. Just 5% of companies have a ranking listed below 3 stars.
Source: Brightlocal
73 Percent Of Consumers Believe Customer Reviews Are More Crucial Than Star And Number Ratings
Online review data make it clear individuals aren't pleased with scores alone.
Customer reviews make the statistics appear more authentic which is what the would-be customers are searching for. Practically a 3rd of customers state composed reviews are the only feature that makes them think the websites' reviews are helpful and appropriate.
Source: Fan and Fuel
83% Of All Younger Customers Were Invited To Give A Review Recently
Of those asked, 80% of clients did leave a review. Overall, businesses have asked 66% of all consumers to give a review on their company.
Source: Brightlocal
53% Of Customers Expect Companies To Respond Within A Week To Unfavorable Reviews
Online review statistics clarify that 63% of customer reviews remain without a response. That's regrettable, since those companies are losing clients that way.
Source: Review Trackers