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US Shoppers Consider "Product Performance" To Be The Most Useful Info In Product Reviews
When people read reviews, they concentrate on various elements of the shopping experience. However according to online review stats, 60% of them are most interested in the item's performance.
Customer satisfaction, product quality and quality over time are the next few considerations for more than 50% of American consumers.
Source: Statista
The Typical Review Length Has Become 65% Much Shorter Since 2010
Currently reviews are shorter, simpler, and more straight to the point. The length of a review in 2019 is comparable to that of tweet on twitter.
Source: Review Trackers
74% Of Regional Businesses Have At A Minimum, 1 Google Review
A single review is far from sufficient to improve your site's SERP ranking.
Taking a look at online scores data, we found out that a company needs to have at least 40 reviews before customers "Award" it with a star.
Source: Brightlocal
82 Percent Of Customers Visit Review Websites Since They Wish To Acquire An Item Or A Service And Want To Get The Truth About Business Products And Services.
Users come because they have actually currently formed a purchase decision. The majority of them (89 percent) purchase within a week of their visit.
Source: RevLocal
53 Percent Of Americans Consider Item Reviews And Ratings As The Most Essential Part Of Online Shopping.
Today's buyers are wary and want the best bang for their dollar. It's no wonder that they consider reading reviews as a huge part of the buying decision.
Source: Statista
Google Accounts For 57.5 Percent Of All Reviews Worldwide
As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.
These are the online reviews circulation rankings:
Google at 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers
83% Of All Young Consumers Were Invited To Post A Review Recently
Of those asked, 80% of clients did submit a review. Overall, companies have actually asked 66% of all customers to post a review on their business.
Source: Brightlocal
67% Of Consumers Claim Reviews Are A "Very Important" Factor When Selecting A Solution Provider
When customers have to select a solution provider, reviews have a huge impact on their decision.
Source: DemandGenReport
Customer Reviews On Items Are Relied On Almost 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. People trust other peoples viewpoints before they ever trust what the manufacturer says. The reason, producers' descriptions are essentially ads.
Source: Martech Zone
73 Percent Of Consumers Think Consumer Reviews Are More Vital Than Star And Number Scores
Online review data make it clear people aren't pleased with scores alone.
Client reviews make the statistics appear more authentic which is what the prospective consumers are looking for. Almost a 3rd of customers say written reviews are the only function that makes them believe the sites' reviews are useful and appropriate.
Source: Fan and Fuel
Positive Reviews Encourage 68% Of Consumers To Choose Local Businesses
Considering that the large bulk of customers read reviews, you would want yours to be appealing to new clients, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Many Best Selling Products Have An Average Rating Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star scores are suspicious. That's why it is abnormal to get perfect 5 star scores.
According to customer rating statistics, conversion rates begin to decrease as rankings rise above 4.7.
Source: Spiegel Research Center
A One Star Boost In Score Can Cause A 5% To 9% Increase In Business Earnings
Businesses that treat clients honorably generally flourish, review websites help ensure of that.
Source: Statuslabs
Clients Could Spend 31 Percent More With A Business That Has Excellent Reviews
Take note of this fact. The better other users describe your service or product, the more cash you can charge and customer review statistics reveal to us exactly how much more.
Source: Martech Zone
Reviews Shared On Twitter Can Help Grow Revenues By 6.46 Percent
Online review statistics reveal that reviews shared on Twitter, do more to boost sales than those on any other social network.
Source: Yotpo
95% Of Unhappy Consumers Will Go Back To A Company If A Company Makes An Effort To Resolve Issues Rapidly And Efficiently
Consumers don't expect you to be perfect. They do expect you to resolve things when they go wrong. If there is absolutely nothing else a business can do to deal with a concern, a simple coupon can say "We're sorry" in a more enticing way.
Source: SocialMediaToday