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95% Of Travelers Check Out Online Reviews Prior To Booking Travel Services
Leisure and business travelers alike check out reviews to form a viewpoint. Business travelers check out approximately 5 reviews vs. 6-7 for leisure travelers. 59% of all tourists report that they read reviews 'always' or 'very often'.
Source: Trust You
Software Application Reviews Influence Over 98 Percent Of All Buyers
18% of software application buyers consider reviews to be a necessary factor in the purchase procedure. Software reviews have no effect whatsoever on just 2 percent of customers. Two thirds of them read more than 6 reviews to make up their mind and 14 percent of them read more than 20 reviews.
Source: Capterra
Positive Reviews Motivate 68 Percent Of Consumers To Choose Local Businesses
Since the vast majority of consumers read reviews, you would want yours to be enticing to new clients, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
98 Percent Of Yelp's Site Visitors Purchased From A Business They Discovered On The Website
Typically, 142 million customers go to Yelp on a monthly basis. This is as excellent a time as any if you have not declared your free Yelp business page.
Source: RevLocal
54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Company
The star rating is the first thing customers see. Still, users take notice of other aspects as well, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of USA customers.
Source: Statista
91% Of Businesses Think The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member
The 86% of companies doubt the integrity of online reviews. However, they recognize the huge impact user rankings have on their business. Undesirable customer or employee reviews can affect 90% of job seekers.
Source: Career Arc
More Than Half Of Consumers Will Not Utilize An Organisation If It Has Less Than A 4 Star Score
This stat is among lots of that highlight the value of online ratings. Now that news of consumer complete satisfaction travels this quick, keeping your consumers delighted is more important than ever.
57% of consumers have looked for companies with more than 4 stars in 2018, which is up from 48 percent in 2017.
11% looked only for services with an ideal five star ranking.
Source: Brightlocal
70% Of Consumers Choose To Discover A Business Through Reviews And Articles, Instead Of Advertisements
Advertisements are all well and good, but it's worth trying a different approach as well. Reviews are by far the very best way to find the truth about a product or service.
Source: Statuslabs
Over Half Of People Aged 25-34 Wrote Reviews
According to Statista, the younger generations are reportedly the more vocal ones.
Source: Statista
67% Of Customers Claim That Reviews Are A "Extremely Important" Factor When Selecting A Service Provider
Reviews have a massive effect on their decision when consumers have to choose a solution provider.
Source: DemandGenReport
If They Were Asked, 77% Of Customers Would Definitely Give A Review
More than a 35% would post a review to educate others about their client experience and 24% would probably direct their review to the business itself.
Over a 26% would want to submit a review to help other individuals with their choice making process.
Source: Podium
30% Of Clients Feel Favorable To A Business Which Answers Online Reviews
Staying connected with your clients builds their trust. Even something like reacting to their comments and reviews can make them feel valued.
As you might anticipate, clients who feel this way are happy to invest more money with a business.
Source: Statuslabs
The Majority Of Local Companies Have Approximately 39 Google Reviews
Individuals like to share their experience after they've visited a vendor. Online review trends reveal people prefer to comment if they had a positive experience, rather than a average or negative one.
Source: Brightlocal
60 Percent Of Consumers Check Out Blog And Social Media Network Reviews On Their Mobile Devices Before Shopping
In-store shopping is influenced significantly by blogs and reviews on social media. With men being two times as likely to be influenced than women.
Reviews and ranking data reveal people value the opinion of peers more than any other material.
Source: Collective Bias