91% Of Businesses Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member

The 86% of companies question the integrity of online reviews. Nonetheless, they understand the massive impact user rankings have on their business. Undesirable client or employee reviews can affect 90% of job seekers.

Source: Career Arc

If It Has Unfavorable Reviews As Well, 52% Of Customers Trust A Product More

We already discussed the positive and negative reviews and their effect on consumers. However, all products have their faults, it raises red flags that possibly the reviews are phony if all of a products reviews are positive. People anticipate to see some unfavorable reviews.

Source: Capterra

53% Of Americans Consider Item Reviews And Scores As The Most Vital Part Of Online Shopping.

Today's consumers are smart and want the very best bang for their dollar. It's no wonder that they consider checking out reviews as a big part of the purchasing decision.

Source: Statista

70% Of Customers Need To Read At Least 4 Reviews Before They Can Rely On A Business

4 reviews may be too few. Many people check out a lot more reviews to get an idea of how the business is actually doing. Don't depend upon that fact alone.

Source: Brightlocal

The Majority Of Individuals Aged 25-34 Submitted Reviews

According to Statista, the younger generations are clearly the more opinionated ones.

Source: Statista

83% Of Customers Do Not Trust Advertising

The traditional channels to reach customers aren't as influential as they used to be. Most users who no longer trust ads select to pay attention to consumers' suggestions online.

Source: Statuslabs

Customers Could Spend 31 Percent More With A Business That Has Fantastic Reviews

Take note of this statistic. The more detailed other users describe your service or product, the more money you can charge and customer review statistics reveal to us precisely just how much more.

Source: Martech Zone

A Solitary Business Review Can Lift Its Conversions By 10%

Online review stats show user-generated material can do miracles in terms of conversions.

A single review can have a substantial effect on your business.

A hundred reviews can raise your conversion rates by as much as 37 percent. Two hundred can offer an astonishing 44% boost.

Source: RevLocal

When Buying Home Electronic Devices, 88% Of Americans Stated That Product Reviews Were The Most Prominent Factor

Stats reveal that reviews were more helpful than TV ads at 37%, social media at 23% and display ads at 49%.

Source: Statista

Majority Of Consumers Will Not Use A Business If It Has Less Than A 4 Star Ranking

This stat is one of numerous that illustrate the value of online scores. Now that news of customer satisfaction travels this quick, keeping your customers happy is more important than ever.

57 percent of consumers have actually searched for companies with more than 4 stars in 2018, which is up from 48 percent in 2017.

11% looked only for services with a perfect five star rating.

Source: Brightlocal

89% Of Buyers Like To Read Reviews On Their Cell Phones

Be it by means of an app or a mobile browser, clients choose to read reviews on their mobile phones.

Source: Statista

Unfavorable Reviews Can Boost Conversion By As Much As 85 Percent

It sounds crazy, but negative reviews can be a positive force for users to spend more time on your website. According to online review stats, people devote more than five times as long on a website when they read negative reviews.

When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. If there aren't any unfavorable ones, a frustrating 95 percent suspect censorship or faked reviews.

Source: Reevoo

Many Local Businesses Have An Average Of 39 Google Reviews

People like to share their experience after they've visited a supplier. Online review trends reveal individuals prefer to comment if they had a favorable experience, rather than a average or unfavorable one.

Source: Brightlocal

Software Reviews Influence Over 98% Of All Buyers

18% of software buyers consider reviews to be an important factor in the purchase process. Software application reviews have no effect whatsoever on only 2 percent of customers. Two-thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra

54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Business

The star rating is the first thing customers see. Still, users take note of other aspects also, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a third of United States consumers.

Source: Statista

98 Percent Of Yelp's Visitors Purchased From A Business They Found On The Website

Typically, 142 million consumers visit Yelp each month. This is as excellent a time as any if you haven't claimed your free Yelp business page.

Source: RevLocal

Customers Checking Out Reviews On A Mobile Device Are 127 Percent Most Likely To Make A Purchase Than Desktop Users

Mobile users choose to get things done faster. Purchasing choices are made quickly.

Online reviews are clearly persuasive, yet marketers haven't always come to value the power of them.

Source: Martech Zone