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Negative Reviews Can Boost Conversion By Up To 85 Percent
It sounds insane, but negative reviews can be a positive force for users to devote more time on your website. According to online review statistics, people spend more than 5 times as long on a website when they read negative reviews.
When there are a mix of negatives and positives, more than two-thirds of users trust reviews more. An overwhelming 95% suspect censorship or fabricated reviews if there aren't any negative ones.
Source: Reevoo
52% Of Consumers Rely On A Product More If It Has Negative Reviews Too
We already touched upon the negative and positive reviews and their result on customers. Nevertheless, all products have their faults, it raises red flags that perhaps the reviews are fake if all of a products reviews are favorable. Consumers anticipate to see some unfavorable reviews.
Source: Capterra
USA Shoppers Regard "Product Performance" To Be The Most Valuable Info In Product Reviews
They focus on different aspects of the shopping experience when people read reviews. But according to online review stats, 60% of them are most thinking about the product's performance.
Client satisfaction, product quality and quality with time are the next few factors to consider for more than 50% of American customers.
Source: Statista
Google Represents 57.5 Percent Of All Reviews Worldwide
As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.
These are the online reviews circulation rankings:
Google at 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.
Source: Review Trackers
86 Percent Of Customers Would Think About Composing A Review For A Business
Your consumers are your most valuable resource, and it's not just because of the cash they invest at your business. If you give them a great experience, they will want to share it.
Source: Brightlocal
63.6 Percent Of Customers Go To Google To Check For Reviews Of A Business
Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the end.
When it comes to trust, these online review statistics show the general popularity of a site can only go so far.
Source: Review Trackers
If They Were Asked, 77% Of Consumers Would Likely Give A Review
More than a 35% would leave a review to advise others about their client experience and 24% would rather direct their review to the company itself.
Over a 26% would want to submit a review to help other individuals with their decision making process.
Source: Podium
64% Of Americans Concur That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017
30 percent of customers who read customer reviews, agree that it increases their purchasing confidence.
Businesses utilize the reviews to enhance their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
72 Percent Of Customers Won't Take Action Before They Check Out Some Reviews
No matter how captivating your marketing is, you still require client reviews. There's no other way around it. Clients are still ready to hear you out, but they trust other people more.
Source: My Testimonial Engine
Almost All Customers, Who Utilize Online Reviews, Read Them Very Early In The Buying Process
Let's say you wish to purchase a new vehicle and there are a number of models which fit your requirements. How do you select the very best one for you? Well, you read the reviews.
With the help of other consumers, you manage to pick a model that works for you. That's how positive reviews transform consumers into clients.
Source: Consumer Affairs
Only 44 Percent Of Local Businesses Have Actually Accepted Their Google My Business Listing
That's 56 percent of your competitors that aren't taking advantage of their listing.
While business listings on the major review platforms are complimentary, a remarkably low number of businesses really utilize them.
Although we now know why client reviews are so powerful, many businesses obviously don't.
Source: LsaInsider
One-half Of All Of The Millennial's "Constantly" Check Out Online Reviews For Companies
Younger individuals know the value of being informed. User-generated material has an indisputable impact on consumers.
If businesses stop to consider the power of client reviews over millennials, they will understand what they've been losing out on. Older individuals are different though, only 6% of people aged 55 or older read reviews.
Source: Brightlocal
More Than Half Of Clients Aged 25 To 34 Submitted Reviews
According to Statista, the younger generations are seemingly the more vocal ones.
Source: Statista
88% Of Executives Consider Reputation Risk As A Leading Business Issue
Reputation management stats show a company's reputation does not impact simply the customers. Prospective team members also look at ratings and read reviews.
Source: Deloitte
15 Percent Of Consumers Do Not Trust Businesses Without Any Online Reviews
No trust implies no interactions. 15% of potential clients will not even consider working with a company they can't find viewpoints about.
Source: Statuslabs
A Lone Business Review Can Raise Its Conversions By 10%
Online review stats reveal user-generated content can do miracles in regards to conversions.
A single review can have an enormous effect on your business.
A hundred reviews can raise your conversion rates by as much as 37%. Two hundred can supply an astonishing 44 percent boost.
Source: RevLocal
Online Product Reviews About An Item Can Raise Its Conversion Rate By An Unprecedented 270%
User review stats reveal the purchase possibility for an item with five reviews is 270 percent higher than the very same product without reviews.
Source: Spiegel Research Center
Facebook Reviews Affect More Than 50% Of Customers' Purchasing Decisions
Facebook is presently the most popular social network which can likewise affect our buying preferences.
According to social reviews data, Facebook affects more than half of users' purchase choices.
If it has positive reviews, Facebook reviews statistics reveal that 4 out of five users are likely to trust a local business.
Source: RevLocal