63.6% Of Consumers Check Out Google To Look For Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the bottom of the list.

These online review statistics show the general appeal of a website can only go so far when it comes to trust.

Source: Review Trackers

30% Of Consumers Feel Positive About A Company Which Reacts To Online Reviews

Corresponding with your consumers creates trust. Even something easy like responding to their reviews and remarks can make them feel appreciated.

As you may expect, clients who feel this way are going to spend more money with a company.

Source: Statuslabs

Favorable Reviews Motivate 68 Percent Of Customers To Use A Local Business

Because the large majority of consumers read reviews, you would want yours to be appealing to new consumers? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

More Than 4 Negative Reviews About A Company Or Product Might Decrease Sales By 70%

One negative review suffices for 35% of a website's visitors to decide not to buy. Three negative reviews can cost a business 59% fewer sales.

Naturally, they can be compensated by the sheer variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Because They Want To Acquire An Item Or A Service And Desire To Get The Facts About The Businesses Items And Services, 82 Percent Of Customers Go To Review Websites.

Users come since they have currently formed a purchase decision. The majority of them (89%) purchase within a week of their visit.

Source: RevLocal

Almost All Customers, Who Utilize Online Reviews, Read Them Early In The Buying Process

Let's say you wish to purchase a brand-new vehicle and there are several models which fit your requirements. How do you select the best one for you? Well, you read the reviews.

With the help of other customers, you manage to choose a model that works for you. That's how positive reviews transform customers into consumers.

Source: Consumer Affairs

The Typical Review Length Has Gotten 65% Much Shorter Since 2010

Recently reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is comparable to that of a twitter tweet.

Source: Review Trackers

If A Business Deals With Problems Quickly And Effectively, 95% Of Dissatisfied Consumers Will Go Back To A Business

Customers don't expect you to be perfect. When things go wrong, they do anticipate you to take care of things. If there's absolutely nothing else a company can do to fix a problem, a simple coupon can say "We are sorry" in a more appealing way.

Source: SocialMediaToday

77% Of Clients Would Certainly Submit A Review If They Were Asked

More than a 35% would submit a review to educate others about their customer experience and 24% would probably direct their review to the business itself.

Over a 26% would be willing to post a review to help other people with their choice making process.

Source: Podium

70 Percent Of Consumers Choose To Learn About A Business Via Articles And Reviews, Rather Than Advertisements

Ads are all well and good, however it deserves trying a different approach also. Reviews are by far the best way to discover the truth about a product or service.

Source: Statuslabs

Online Product Reviews About A Product Can Boost Its Conversion Rate By More Than 270%

User review statistics reveal the purchase probability for an item with five reviews is 270% higher than the exact same item without reviews.

Source: Spiegel Research Center

74 Percent Of Local Companies Have At A Minimum, 1 Google Review

One review is far from adequate to enhance your website's SERP ranking.

Taking a look at online ratings stats, we discovered that a business needs to have a minimum of 40 reviews before clients "Award" it with a star.

Source: Brightlocal

The Majority Of Best-selling Products Have An Average Score Of 4.2 To 4.7

You can't make everybody pleased, which is why perfect 5 star scores are suspicious. Someone always has a little bit of a gripe. That's why it is abnormal to get perfect 5 star scores. In some cases a lower score in fact helps your overall score.

According to client rating stats, conversion rates begin to reduce as ratings rise above 4.7.

Source: Spiegel Research Center

15 Percent Of Consumers Do Not Trust Businesses Without Having Online Reviews

No trust implies no interactions. 15 percent of possible clients will not even consider doing business with a business they can't find opinions about.

Source: Statuslabs

American Buyers View "Product Performance" To Be The Most Valuable Info In Product Reviews

They focus on various elements of the shopping experience when individuals read reviews. However according to online review statistics, 60% of them are most thinking about the item's performance.

Client satisfaction, product quality and quality in time are the next couple of factors to consider for more than 50% of US consumers.

Source: Statista