Online Reviews Impact 67.7% Of Customer Buying Decisions

More than 2 thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

Reviews Published On Twitter Can Help Increase Sales By 6.46%

Online review stats show that reviews shared on Twitter, do more to grow sales than those on any other social network.

Source: Yotpo

Many Local Businesses Have An Average Of 39 Google Reviews

Individuals like to share their experience after they have visited a supplier. Online review trends show individuals prefer to comment if they had a positive experience, instead of a negative or average one.

Source: Brightlocal

Online Item Reviews About An Item Can Raise Its Conversion Rate By More Than 270%

User review statistics show the purchase likelihood for a product with 5 reviews is 270 percent higher than the exact same item without reviews.

Source: Spiegel Research Center

82 Percent Of Consumers Visit Review Sites Because They Wish To Acquire An Item Or A Service And Wish To Get The Truth About The Businesses Product Or Services.

Review websites are locations that customers go to get the truth about a item, business or service . Users come due to the fact that they have already formed a purchase decision. The bulk of them (89 percent) purchase within a week of their visit. And 29 percent do so in 24 hours.

Source: RevLocal

Just 44 Percent Of Local Companies Have Actually Accepted Their Google My Business Listing

That's 56% of your competition that aren't making the most of their listing.

While business listings on the major review platforms are totally free, a remarkably low number of companies really use them.

Although we now know why customer reviews are so effective, many businesses obviously do not.

Source: LsaInsider

If It Has Unfavorable Reviews As Well, 52% Of Customers Trust An Item More

We already touched upon the positive and negative reviews and their result on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that possibly the reviews are fake. Customers expect to see some negative reviews.

Source: Capterra

53 Percent Of Americans Consider Item Reviews And Ratings As The Most Crucial Part Of The Online Shopping Experience In 2018.

Today's buyers are wary and want the best bang for their buck. It's no surprise that they consider checking out reviews as a huge part of the purchasing decision.

Source: Statista

Positive Reviews Motivate 68% Of Consumers To Use Local Businesses

Considering that the huge majority of consumers check out reviews, you would want yours to be appealing to brand-new customers? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

A One Star Boost In Rating Can Lead To A 5% To 9% Boost In Business Earnings

Businesses that treat consumers well generally succeed, review sites help make sure of that.

Source: Statuslabs

Only 6 Percent Of Consumers Don't Rely On Consumer Reviews At All

According to consumer review data, a whopping 19% of consumers always trust online reviews and never a make a purchase without reading reviews.

Source: Statista

Almost All Consumers, Who Utilize Online Reviews, Read Them Very Early In The Buying Process

Let's say you want to buy a brand-new car and there are several models which fit your criteria. How do you select the best one for you? Well, you read reviews.

With the help of other people, you manage to pick a model that works for you. That's how positive reviews convert consumers into customers.

Source: Consumer Affairs

The Average Review Length Has Actually Gotten 65% Much Shorter Since 2010

At this present time reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is typical to that of tweet from twitter.

Source: Review Trackers

77% Of Clients Don't Rely On Reviews That Are Older Than Three Months

Consumers don't care how good your product or service was in the past. Because they are fresh and relevant, is part of why online reviews matter.

Customers know businesses lose their touch all the time, which is why most of them find older reviews irrelevant.

It is for this reason that businesses should to be constantly requesting reviews.

Source: Statuslabs

88% Of Executives Regard Reputation Risk As A Top Business Concern

Reputation management stats indicate a business's reputation does not impact just the consumers. Prospective employees likewise look at scores and read reviews.

Source: Deloitte

86 Percent Of Customers Would Consider Writing A Review For A Business

Your consumers are your most valuable resource, and it's not only because of the cash they invest at your business. They will be ready to share it if you give them an excellent experience.

Source: Brightlocal