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95 Percent Of Travelers Check Out Online Reviews Prior To Scheduling Travel Related Services
Leisure and business tourists alike read reviews to form an opinion. Business travelers check out an average of 5 reviews vs. 6-7 for leisure travelers. 59percent of all travelers report that they check out reviews 'always' or 'really frequently'.
Source: Trust You
Only 6 Percent Of Customers Do Not Trust Customer Reviews At All
According to consumer review statistics, a tremendous 19 percent of customers constantly trust online reviews and never ever a purchase without reading reviews first.
Source: Statista
Google Accounts For 57.5% Of All Reviews Around The Globe
Google is the clear winner as far as circulation goes, but they are not the only ones in the game.
These the online reviews circulation rankings:
Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.
Source: Review Trackers
53 Percent Of Americans Consider Item Reviews And Ratings As The Most Important Part Of Online Shopping.
Today's buyers are wary and want the very best bang for their dollar. It's no wonder that they consider reading reviews as a huge part of the purchasing decision.
Source: Statista
Negative Reviews Can Improve Conversion By As Much As 85 Percent
It sounds insane, however negative reviews can be a positive factor for users to spend more time on your site. According to online review data, people spend more than 5 times as long on a site when they read negative reviews.
When there are a mix of positives and negatives, more than two thirds of users trust reviews more. A frustrating 95% suspect censorship or faked reviews if there aren't any negative ones.
Source: Reevoo
63.6 Percent Of Consumers Go To Google To Check For Reviews Of A Business
Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) behind.
These online review statistics reveal the general popularity of a site can just go so far when it pertains to trust.
Source: Review Trackers
89% Of Clients Choose To Read Reviews On Their Cell Phones
Be it by means of an app or a mobile browser, individuals prefer to read reviews on their cell phones.
Source: Statista
Facebook Reviews Affect More Than 50 Percent Of Consumers' Purchasing Decisions
Facebook is presently the most popular social media which can likewise affect our buying preferences.
According to social media reviews statistics, Facebook affects more than half of users' purchase decisions.
If it has positive reviews, Facebook reviews stats expose that four out of 5 users are most likely to trust a local business.
Source: RevLocal
Consumers Might Invest 31 Percent More With A Business That Has Terrific Reviews
Take notice of this fact. The better other users describe your service or product, the more cash you can charge and consumer review statistics show us exactly how much more.
Source: Martech Zone
88% Of Executives Regard Reputation Risk As A Top Business Issue
Reputation management stats indicate a business's reputation does not impact simply the customers. Prospective team members also look at rankings and read reviews.
Source: Deloitte
70 Percent Of Customers Need To Check Out A Minimum Of Four Reviews Before They Can Trust A Business
4 reviews may be too few. Most people check out much more reviews to get a better idea of how the business is really doing. Don't depend upon that statistic alone.
Source: Brightlocal
Software Reviews Influence Over 98% Of All Buyers
18 percent of software buyers consider reviews to be an essential factor in the purchase procedure. Software application reviews have no effect whatsoever on just 2% of consumers. Two-thirds of them read more than 6 reviews to make up their mind and 14% of them read more than 20 reviews.
Source: Capterra
61% Of Regional Businesses Have An Average Rating Of 4 Or 5 Stars
Overall 2 out of 3 businesses have excellent and awesome rankings. Only 5% of businesses have a ranking below three stars.
Source: Brightlocal
If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust An Item More
We already touched upon the positive and negative reviews and their result on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that maybe the reviews are fake. Consumers expect to see some unfavorable reviews.
Source: Capterra
The Typical Review Word Count Has Actually Become 65% Much Shorter Since 2010
As of late reviews are shorter, simpler, and more straight to the point. The length of a review in 2019 is comparable to that of tweet on twitter.
Source: Review Trackers