Just 44% Of Local Businesses Have Actually Accepted Their Google My Business Listing

That's 56% of your competition that aren't taking advantage of their listing.

While business listings on the major review platforms are complimentary, a surprisingly low number of companies really utilize them.

Although we now understand why consumer reviews are so effective, a lot of businesses apparently do not.

Source: LsaInsider

72 Percent Of Customers Won't Take Action Unless They Read Some Reviews

Regardless of how eye-catching your marketing is, you still require consumer reviews. There is no skirting around it. Clients are still ready to hear you out, but they rely on other people more.

Source: My Testimonial Engine

Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of US Consumers

24% of US buyers consider reviews as 'very influential'.

To highlight the significance of online reviews and ratings, did you know that 81% of consumers will pay more for a product with reviews and those very same customers are also going to accept slower shipping times for such items.

Source: Turntonetworks

49% Of Customers Consider The Number Of Online Reviews As A Necessary Factor In Their Buying Decision

Customers value not just the quality or nature of the reviews, but they consider their quantity and recency as well.

The share of clients, who take notice of the variety of reviews is presently at 46%.

Source: Brightlocal

30% Of Consumers Feel Favorable To A Business Which Responds To Online Reviews

Corresponding with your consumers establishes trust. Even something easy like responding to their comments and reviews can make them feel valued.

As you may expect, clients who feel this way are happy to invest more money with a company.

Source: Statuslabs

If A Company Makes An Effort To Fix Issues Rapidly And Effectively, 95% Of Unhappy Clients Will Go Back To A Company

Consumers don't expect you to be perfect. They do anticipate you to remedy things when they go wrong. If there is absolutely nothing else a company can do to resolve a concern, a simple coupon can say "We're sorry" in a more attractive way.

Source: SocialMediaToday

63.6% Of Consumers Check Out Google To Read Reviews Of A Business

Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the end.

When it comes to trust, these online review statistics show the basic appeal of a site can only go so far.

Source: Review Trackers

Google Represents 57.5 Percent Of All Reviews Across The Globe

Google is in the lead here, followed by Facebook as a far-off second.

These are the online reviews circulation rankings:

Google at 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others at 8.6%.

Source: Review Trackers

Customers Might Invest 31% More With A Business That Has Fantastic Reviews

Take notice of this statistic. The better other users explain your service or product, the more money you can charge and consumer review stats reveal to us exactly just how much more.

Source: Martech Zone

Only 6 Percent Of Customers Do Not Rely On Customer Reviews At All

According to consumer review statistics, a massive 19% of customers constantly rely on online reviews and never ever a make a purchase without checking out reviews first.

Source: Statista

Facebook Reviews Affect More Than 50% Of Customers' Purchasing Decisions

Facebook is presently the most popular social network which can likewise affect our purchasing preferences.

According to social reviews stats, Facebook impacts the majority of users' purchase choices.

If it has favorable reviews, Facebook reviews statistics expose that four out of five users are likely to trust a local business.

Source: RevLocal

95 Percent Of Travelers Read Online Reviews Prior To Booking Travel Related Services

Leisure and business travelers alike read reviews to form an opinion. Business tourists read an average of 5 reviews vs. 6-7 for leisure tourists. 59% of all tourists report that they read reviews 'constantly' or 'extremely frequently'.

Source: Trust You

Consumer Reviews On Products Are Relied On Practically 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. People trust other individuals opinions before they ever trust what the producer states. The reason, producers' descriptions are generally ads.

Source: Martech Zone

Majority Of Consumers Will Not Utilize An Organisation If It Has Less Than A 4 Star Rating

This stat is among many that illustrate the value of online ratings. Now that news of client complete satisfaction travels this quick, keeping your consumers delighted is more crucial than ever.

57% of consumers have looked for business with more than four stars in 2018, which is up from 48 percent in 2017.

11 percent looked only for organizations with an ideal five star score.

Source: Brightlocal