89% Of Consumers Review A Businesses Feedback To Reviews

Not only do most customers read the review replies, 30% of them highly value them. Practically 96% read the responses to their own reviews.

Source: Brightlocal

Reviews Are The Third Most Prominent Ranking Aspect For Google's Local 3 Pack

Review signals (quantity, variety, and so on) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

88% Of Executives Judge Reputation Risk As A Leading Business Issue

Reputation management statistics suggest a business's reputation doesn't impact simply the clients. Prospective employees also look at rankings and take a look at reviews.

Source: Deloitte

Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of American Consumers

24% of US buyers consider reviews as 'extremely influential'.

To highlight the importance of online reviews and ratings, did you know that 81% of consumers will pay more for an item with reviews and those same clients are likewise going to accept slower shipping times for such items.

Source: Turntonetworks

73% Of Customers Believe Written Reviews Are More Vital Than Star And Number Rankings

Online review statistics make it clear individuals aren't pleased with ratings alone.

Consumer reviews make the statistics appear more authentic which is what the potential consumers are searching for. Nearly a third of customers say written reviews are the only feature that makes them think the sites' reviews are helpful and relevant.

Source: Fan and Fuel

Online Reviews Impact 67.7% Of Customer Purchasing Decisions

More than two-thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

91% Of Companies Think The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member

The 86% of businesses doubt the integrity of online reviews. However, they understand the huge impact user scores have on their business. Unfavorable customer or employee reviews can affect 90% of job seekers.

Source: Career Arc

Just 6 Percent Of Consumers Do Not Trust Client Reviews At All

According to consumer review data, a whopping 19% of consumers always rely on online reviews and never a buy without reading reviews first.

Source: Statista

A Lone Business Review Can Lift Its Conversions By 10%

Online review statistics show user-generated material can do wonders in terms of conversions.

A single review can have an enormous effect on your business.

A hundred reviews can raise your conversion rates by as much as 37%. 2 hundred can provide an astonishing 44% boost.

Source: RevLocal

The Typical Review Word Count Has Gotten 65% Shorter Since 2010

At the present time reviews are shorter, simpler, and more straight to the point. The length of a review in 2019 is similar to that of a tweet.

Source: Review Trackers

61 Percent Of Regional Businesses Have An Average Score Of 4 To 5 Stars

Overall two thirds of businesses have great and exceptional ratings. Only 5% of companies have a score listed below 3 stars.

Source: Brightlocal

Positive Reviews Motivate 68 Percent Of Consumers To Choose Local Businesses

Given that the large bulk of customers read reviews, you'd want yours to be enticing to new clients, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

70 Percent Of Consumers Prefer To Learn About A Business By Means Of Short Articles And Reviews, Rather Than Advertisements

Advertisements are all well and good, however it's worth attempting a different approach as well. Reviews are by far the very best way to find the truth about a service or product.

Source: Statuslabs

Just 44% Of Local Businesses Have Accepted Their Google My Business Listing

That's 56% of your competition that aren't benefiting from their listing.

While business listings on the major review platforms are totally free, a remarkably low number of companies in fact utilize them.

Although we now know why customer reviews are so powerful, most businesses apparently do not.

Source: LsaInsider

Visitors Checking Out Reviews On A Mobile Phone Are 127 Percent More Likely To Purchase Than Desktop Users

Mobile users choose to get things done faster. Therefore, purchasing decisions are made rapidly.

Online reviews are obviously convincing, yet online marketers haven't always come to appreciate the power of them.

Source: Martech Zone

Google Accounts For 57.5% Of All Reviews Around The World

Google is the clear winner as far as circulation goes, but they are not the only ones in the game.

Here are the online reviews circulation rankings:

Google at 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others at 8.6%.

Source: Review Trackers