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89% Of Consumers Want To Read Reviews On Their Cell Phones
Be it through an app or a mobile internet browser, people prefer to read reviews on their phones.
Source: Statista
83% Of Clients Don't Trust Advertising
The traditional channels to reach clients aren't as influential as they used to be. A lot of users who no longer trust ads select to pay attention to clients' recommendations online.
Source: Statuslabs
30% Of Consumers Feel Favorable To A Business Which Reacts To Online Reviews
Corresponding with your customers creates trust. Even something easy like reacting to their comments and reviews can make them feel valued.
As you might expect, customers who feel this way are more willing to spend more money with a company.
Source: Statuslabs
If It Has Negative Reviews As Well, 52% Of Consumers Trust A Product More
We already touched upon the negative and positive reviews and their impact on consumers. However, all products have their faults, it raises red flags that perhaps the reviews are fake if all of a products reviews are favorable. People expect to see some unfavorable reviews.
Source: Capterra
95 Percent Of Travelers Read Online Reviews Prior To Booking Travel Related Services
Leisure and business tourists alike read reviews to form an opinion. Business tourists read an average of 5 reviews vs. 6-7 for leisure travelers. 59percent of all travelers report that they read reviews 'constantly' or 'extremely frequently'.
Source: Trust You
Facebook Reviews Impact More Than 50 Percent Of Customers' Purchasing Decisions
Facebook is currently the most popular social network which can likewise affect our purchasing preferences.
According to social reviews data, Facebook affects over half of users' purchase choices.
Facebook reviews statistics reveal that four out of five users are most likely to rely on a local business if it has positive reviews.
Source: RevLocal
If They Were Asked, 77% Of Clients Would Likely Post A Review
More than a 35% would post a review to inform others about their client experience and 24% would certainly direct their review to the business itself.
Over a 26% would want to submit a review to help other people with their decision making process.
Source: Podium
Just 6% Of Customers Do Not Trust Customer Reviews At All
According to client review statistics, a massive 19% of customers constantly trust online reviews and never a make a purchase without checking out reviews first.
Source: Statista
86% Of Consumers Would Consider Writing A Review For A Business
Your customers are your most important resource, and it's not just because of the cash they spend at your business. They will be ready to share it if you provide them a good experience.
Source: Brightlocal
Consumers Checking Out Reviews On A Mobile Phone Are 127% Most Likely To Buy Than Desktop Users
Mobile users prefer to get things done quicker. For that reason, buying choices are made rapidly.
Online reviews are obviously convincing, yet online marketers have not always come to value the power of them.
Source: Martech Zone
Fifty Percent Of All Of The Millennial's "Always" Read Online Reviews For Businesses
More youthful people understand the value of being informed. User-generated material has an indisputable effect on consumers.
If businesses think of the power of consumer reviews over millennials, they will understand what they've been losing out on. Older individuals are different though, only 6% of people aged 55 or older read reviews.
Source: Brightlocal