82% Of Customers Visit Review Websites Since They Wish To Buy A Product Or A Service And Wish To Get The Truth About The Businesses Products And Services.

Users come since they have already formed a purchase decision. The majority of them (89%) buy within a week of their visit.

Source: RevLocal

One-half Of All Millennial's "Constantly" Check Out Online Reviews For Companies

More youthful individuals understand the worth of being informed. User-generated material has an indisputable impact on customers.

They will understand what they've been missing out on if businesses stop to think about the power of client reviews over millennials. Older individuals are various though, just 6% of people aged 55 or older check out reviews.

Source: Brightlocal

86 Percent Of Customers Would Consider Composing A Review For A Business

Your consumers are your most important resource, and it's not just because of the money they spend at your business. They will be prepared to share it if you give them a good experience.

Source: Brightlocal

Unfavorable Reviews Can Improve Conversion By As Much As 85 Percent

It sounds insane, however negative reviews can be a positive factor for users to devote more time on your site. According to online review data, people spend more than five times as long on a site when they check out negative reviews.

When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. A frustrating 95% suspect censorship or faked reviews if there aren't any unfavorable ones.

Source: Reevoo

If They Were Asked, 77% Of Clients Would Definitely Leave A Review

More than a 35% would submit a review to notify others about their client experience and 24% would definitely direct their review to the business itself.

Over a 26% would be willing to give a review to assist other individuals with their decision making process.

Source: Podium

71% Of Millennials Browse Consumer Reviews Of Professional Services

Majority of all individuals in need of an expert service turn to online reviews.

According to online reviews statistics, 59% used online reviews to choose a legal representative or a physician.

Young people (age 18-35) are much more inclined to work with a professional based on online reviews. Only 19% of millennials will think about employing a legal representative without any.

Source: Thomson Reuters

Over Half Of Shoppers Aged 25-34 Published Reviews

According to Statista, the younger generations are seemingly the more vocal ones.

Source: Statista

91% Of Businesses Think The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Employee

The 86% of companies doubt the integrity of online reviews. Nevertheless, they understand the massive impact user ratings have on their business. Undesirable consumer or staff member reviews can influence 90% of job seekers.

Source: Career Arc

Customer Reviews On Items Are Trusted Practically 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other peoples viewpoints before they ever trust what the producer states. The reason, producers' descriptions are essentially advertisements.

Source: Martech Zone

American Consumers Regard "Product Performance" To Be The Most Valuable Information In Product Reviews

When individuals read reviews, they focus on various elements of the shopping experience. However according to online review stats, 60% of them are most thinking about the item's performance.

Customer satisfaction, product quality and quality in time are the next couple of factors to consider for more than 50% of American clients.

Source: Statista

61 Percent Of Regional Businesses Have A Typical Ranking Of 4 Or 5 Stars

Generally two thirds of businesses have excellent and good rankings. Just 5% of companies have a ranking below three stars.

Source: Brightlocal

73 Percent Of Customers Think Consumer Reviews Are More Crucial Than Star And Number Rankings

Online review statistics make it clear people aren't satisfied with scores alone.

Customer reviews make the statistics appear more genuine which is what the would-be consumers are trying to find. Almost a 3rd of consumers say written reviews are the only function that makes them believe the sites' reviews are appropriate and useful.

Source: Fan and Fuel

77% Of Clients Do Not Trust Reviews That Are Older Than 3 Months

Customers don't care how great your product or service was in the past. Part of why online reviews matter is due to the fact that they are fresh and relevant.

Customers understand businesses lose their touch all the time, which is why the majority of them consider older reviews irrelevant.

It is for this reason that companies should to be constantly requesting reviews.

Source: Statuslabs

89% Of Consumers Review A Companies Replies To Reviews

Not only do most customers read the review replies, 30% of them value them highly. Almost 96% read the replies to their own reviews.

Source: Brightlocal

63.6 Percent Of Consumers Visit Google To Look For Reviews Of A Business

Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) at the bottom of the list.

When it comes to trust, these online review statistics reveal the basic appeal of a site can only go so far.

Source: Review Trackers

Favorable Reviews Motivate 68 Percent Of Consumers To Use Local Businesses

Since the large majority of customers check out reviews, you'd want yours to be appealing to new consumers? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal