Positive Reviews Encourage 68% Of Customers To Choose Local Businesses

Since the huge majority of consumers check out reviews, you'd want yours to be inviting to brand-new customers, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

More Than 4 Negative Reviews About A Business Or Service Might Reduce Sales By 70%

One negative review is enough for 35 percent of a website's visitors to decide not to purchase. Three negative reviews can cost a business 59 percent fewer sales.

Of course, they can be compensated by the sheer variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

A Lone Business Review Can Raise Its Conversions By 10 Percent

Online review statistics show user-generated material can do miracles in regards to conversions.

A single review can have an enormous influence on your business.

A hundred reviews can raise your conversion rates by as much as 37 percent. 2 hundred can offer a mind-blowing 44% increase.

Source: RevLocal

Just 44 Percent Of Local Companies Have Claimed Their Google My Business Listing

That's 56% of your competitors that aren't taking advantage of their listing.

While business listings on the major review platforms are free, a remarkably low number of companies actually use them.

Although we now know why consumer reviews are so powerful, a lot of businesses obviously do not.

Source: LsaInsider

54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Business

The star score is the first thing consumers see. Still, users pay attention to other aspects too, like the quantity, recency, length, and belief of reviews. Each of these alone influences more than a third of USA consumers.

Source: Statista

90 Percent Of Site Visitors Require Less Than 10 Reviews To Form An Opinion About A Business

You understand what individuals say about very first impressions?

Users get their first impression of your businesses through reviews. Generally through less than 10 of them.

Think about asking your visitors to compose one if you don't have reviews on your website.

Source: Martech Zone

91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member

The 86% of companies doubt the integrity of online reviews. However, they realize the massive effect user ratings have on their business. Unfavorable consumer or staff member reviews can affect 90% of job seekers.

Source: Career Arc

63.6 Percent Of Consumers Go To Google To Look For Reviews Of A Business

Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) last.

When it comes to trust, these online review stats reveal the basic appeal of a site can just go so far.

Source: Review Trackers

71% Of Millennials Search Consumer Reviews Of Professional Services

More than half of all people in need of a professional service turn to online reviews.

According to online reviews statistics, 59% used online reviews to pick an attorney or a doctor.

Young people (age 18-35) are even more likely to employ an expert based upon online reviews. Only 19% of millennials will think about hiring a lawyer without any.

Source: Thomson Reuters

89% Of Clients Review A Companies Replies To Reviews

Not only do many shoppers check out the review replies, 30% of them highly value them. Practically 96% read the feedback to their own reviews.

Source: Brightlocal

Almost All Customers, Who Use Online Reviews, Read Them Early In The Buying Process

Let's say you want to buy a brand-new car and there are numerous models which fit your requirements. How do you pick the best one for you? Well, you read reviews.

With the help of other customers, you manage to choose a model that works for you. That's how positive reviews transform customers into customers.

Source: Consumer Affairs

73 Percent Of Consumers Think Consumer Reviews Are More Crucial Than Star And Number Ratings

Online review data make it clear individuals aren't pleased with scores alone.

Client reviews make the statistics appear more authentic which is what the prospective consumers are searching for. Almost a third of consumers state written reviews are the only feature that makes them think the sites' reviews are helpful and relevant.

Source: Fan and Fuel

Just 6 Percent Of Customers Don't Rely On Client Reviews At All

According to client review data, a massive 19 percent of consumers constantly rely on online reviews and never ever a buy without reading reviews initially.

Source: Statista

53 Percent Of Americans Consider Item Reviews And Rankings As The Most Vital Part Of The Online Shopping Experience In 2018.

Today's buyers are smart and want the best bang for their dollar. It's no wonder that they consider reading reviews as a huge part of the buying decision.

Source: Statista

95 Percent Of Travelers Read Online Reviews Prior To Booking Travel Related Services

Leisure and business travelers alike read reviews to form a viewpoint. Business tourists read approximately 5 reviews vs. 6-7 for leisure tourists. 59percent of all travelers report that they read reviews 'constantly' or 'very often'.

Source: Trust You

70% Of Consumers Need To Check Out At Least 4 Reviews Before They Can Trust A Business

4 reviews may be too few. Many people check out a lot more reviews to get a clear view of how the business is actually doing. Do not depend upon that figure alone.

Source: Brightlocal

53% Of Customers Anticipate Businesses To Reply Within A Week To Negative Reviews

Online review statistics clarify that 63% of client reviews go on without a response. That's regrettable, since those businesses are losing customers that way.

Source: Review Trackers

64% Of Americans Concur That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017

30 percent of consumers who check out customer reviews, concur that it increases their buying confidence.

Businesses utilize the reviews to enhance their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista