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Positive Reviews Encourage 68% Of Consumers To Use A Local Business
Considering that the vast bulk of customers read reviews, you would want yours to be enticing to new clients, right? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
91% Of Businesses Think The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member
The 86% of companies question the integrity of online reviews. Nonetheless, they understand the enormous effect user scores have on their business. Unfavorable consumer or employee reviews can affect 90% of job seekers.
Source: Career Arc
Most Popular Items Have An Average Score Of 4.2 To 4.7
You can't make everyone happy, which is why perfect 5 star scores are suspicious. Somebody always has a little a gripe. That's why it is unnatural to get perfect 5 star ratings. Sometimes a lower rating actually helps your overall score.
According to customer rating stats, conversion rates begin to reduce as scores rise above 4.7.
Source: Spiegel Research Center
54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Business
The star rating is the first thing consumers see. Still, users take notice of other factors as well, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a third of USA consumers.
Source: Statista
91% Of Millennials Have Confidence In Online Reviews As Much As Loved Ones
Online review stats put clients' reviews as the most credible source of recommendations. Online reviews usually bring the same weight as suggestions from family and friends.
Source: Brightlocal
Almost All Customers, Who Use Online Reviews, Read Them Early In The Buying Process
Let's say you want to buy a new car and there are a number of models which fit your requirements. How do you select the best one for you? Well, you read online reviews.
With the help of other consumers, you quickly choose one that works for you. That's how favorable reviews transform customers into clients.
Source: Consumer Affairs
88% Of Executives Judge Reputation Risk As A Leading Business Issue
Reputation management statistics indicate a company's reputation does not impact just the clients. Potential team members likewise take a look at rankings and read reviews.
Source: Deloitte
61 Percent Of Regional Businesses Have A Typical Rating Of 4 Or 5 Stars
Generally two-thirds of companies have excellent and exceptional scores. Only 5% of companies have a rating below 3 stars.
Source: Brightlocal
72% Of Clients Won't Take Action Before They Check Out Some Reviews
Irrespective of how appealing your marketing is, you still require client reviews. There is no skirting around it. Clients are still ready to hear you out, but they rely on other people more.
Source: My Testimonial Engine
Reviews Posted On Twitter Can Increase Online Sales By 6.46%
Online review stats reveal that reviews shared on Twitter, do more to boost sales than those on any other social media platform.
Source: Yotpo
89% Of Buyers Choose To Read Reviews On Their Mobile Phones
Be it through an app or a mobile web browser, customers choose to read reviews on their cell phones.
Source: Statista
64 Percent Of Americans Concur That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017
30 percent of consumers who read client reviews, concur that it increases their purchasing confidence.
Businesses use the reviews to enhance their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
53% Of Consumers Anticipate Businesses To Answer Back Within A Week To Negative Reviews
Online review statistics prove that 63% of consumer reviews go on without a reaction. That's too bad, due to the fact that those companies are losing clients that way.
Source: Review Trackers
74 Percent Of Local Companies Have At A Minimum, One Google Review
A single review is far from sufficient to enhance your site's SERP ranking.
Taking a look at online ratings data, we found out that a business requires to have an average of 40 reviews before clients "Award" it with a star.
Source: Brightlocal
If They Were Asked, 77% Of Customers Would Likely Submit A Review
More than a 35% would leave a review to inform others about their client experience and 24% would most likely direct their review to the company itself.
Over a 26% would be willing to leave a review to assist other individuals with their choice making process.
Source: Podium