60 Percent Of Customers Refer To Blog And Social Network Reviews On Their Mobile Phones Prior To Shopping

In-store shopping is affected substantially by blogs and reviews on social networks. With men being twice as likely to be influenced than women.

Reviews and ranking stats show people value the viewpoint of peers more than any other content.

Source: Collective Bias

30% Of Clients Feel Positive About A Business Which Answers Online Reviews

Corresponding with your customers creates trust. Even something as simple as responding to their comments and reviews can make them feel appreciated.

As you might expect, clients who feel this way are more willing to spend more money with a company.

Source: Statuslabs

64 Percent Of Americans Concur That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017

30% of consumers who read customer reviews, concur that it increases their buying confidence.

Businesses use the reviews to improve their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Consumer Reviews On Products Are Relied On Nearly 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other individuals opinions before they ever trust what the manufacturer states. The reason, producers' descriptions are basically advertisements.

Source: Martech Zone

88% Of Americans Stated That Product Reviews Were The Most Prominent Factor When Buying Home Electronic Devices

Stats reveal that reviews were more successful than TV ads at 37%, social networks at 23% and display advertisements at 49%.

Source: Statista

63.6% Of Customers Go To Google To Read Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) at the bottom of the list.

When it comes to trust, these online review stats show the general appeal of a site can just go so far.

Source: Review Trackers

95% Of Travelers Check Out Online Reviews Prior To Booking Travel Services

Leisure and business travelers alike check out reviews to form an opinion. Business tourists check out an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

74 Percent Of Regional Businesses Have At Least 1 Google Review

One review is far from adequate to improve your site's SERP ranking.

Looking at online scores stats, we learnt that a company requires to have approximately 40 reviews before buyers "Award" it with a star.

Source: Brightlocal

49% Of Customers Consider The Number Of Online Reviews As An Essential Consideration Of Their Buying Decision

Consumers value not just the quality or nature of the reviews, however they consider their quantity and recency as well.

The share of consumers, who pay attention to the number of reviews is currently at 46%.

Source: Brightlocal

88% Of Executives Regard Reputation Risk As A Top Business Concern

Reputation management stats indicate a company's reputation doesn't affect simply the consumers. Prospective employees likewise look at ratings and read reviews.

Source: Deloitte

82 Percent Of Consumers Visit Review Sites Due To The Fact That They Wish To Buy A Service Or A Product And Wish To Get The Truth About The Businesses Products And Services.

Users come because they have actually currently formed a buying decision. The majority of them (89 percent) purchase within a week of their visit.

Source: RevLocal

83% Of Clients Don't Rely On Advertising

The standard channels to reach consumers aren't as influential as they used to be. The majority of users who no longer trust ads select to take notice of customers' recommendations online.

Source: Statuslabs

Consumers Checking Out Reviews On A Mobile Device Are 127% More Likely To Purchase Than Desktop Users

Mobile users prefer to get things done quicker. For that reason, buying decisions are made quickly.

Online reviews are obviously convincing, yet online marketers have not necessarily come to value the power of them.

Source: Martech Zone

Reviews Posted On Twitter Can Increase Online Sales By 6.46 Percent

Online review statistics reveal that reviews shared on Twitter, do more to boost sales than those on any other social media platform.

Source: Yotpo

71% Of Millennials Browse Customer Reviews Of Expert Services

More than half of all people in need of an expert service rely on online reviews.

According to online reviews stats, 59% used online reviews to pick a medical professional or a lawyer.

Young people (age 18-35) are even more inclined to hire a professional based on online reviews. Just 19% of millennials will consider employing a lawyer without any.

Source: Thomson Reuters