Over Half Of Customers Aged 25-34 Submitted Reviews

According to Statista, the younger generations are reportedly the more opinionated ones.

Source: Statista

82 Percent Of Customers Visit Review Sites Since They Want To Buy A Product Or A Service And Wish To Get The Truth About Business Products And Services.

Review sites are places that people go to get the facts about a service, product or business. Users come because they have actually currently formed a buying decision. The majority of them (89%) buy within a week of their visit. And 29 percent do so in 24 hours.

Source: RevLocal

Just 44% Of Local Businesses Have Actually Claimed Their Google My Business Listing

That's 56 percent of your competitors that aren't taking advantage of their listing.

While business listings on the major review platforms are complimentary, a surprisingly low number of companies actually make use of them.

Although we now know why consumer reviews are so powerful, most businesses apparently do not.

Source: LsaInsider

90% Of Customers Require Less Than 10 Reviews To Form An Opinion About A Business

You know what individuals say about very first impressions?

Users get their first impression of your businesses through reviews. Usually through less than 10 of them.

If you don't have reviews on your site, think about asking your visitors to write one.

Source: Martech Zone

71% Of Millennials Browse Consumer Reviews Of Professional Services

Majority of all people in need of an expert service turn to online reviews.

According to online reviews statistics, 59% used online reviews to choose a physician or a lawyer.

Younger people (age 18-35) are a lot more inclined to work with an expert based upon online reviews. Just 19% of millennials will consider working with a lawyer without any.

Source: Thomson Reuters

Clients Could Spend 31 Percent More With A Business That Has Terrific Reviews

Pay attention to this fact. The more detailed other users explain your services or product, the more money you can charge and consumer review statistics reveal to us precisely just how much more.

Source: Martech Zone

Negative Reviews Can Increase Conversion By As Much As 85 Percent

It sounds crazy, but negative reviews can be a positive force for users to devote more time on your site. According to online review data, people spend more than 5 times as long on a site when they read negative reviews.

More than two-thirds of users trust reviews more when there are a mix of positives and negatives. An overwhelming 95 percent suspect censorship or faked reviews if there aren't any negative ones.

Source: Reevoo

One-half Of All Of The Millennial's "Always" Check Out Online Reviews For Businesses

Younger people understand the worth of being informed. User-generated material has an unassailable influence on customers.

They will realize what they've been missing out on if businesses stop to consider the power of customer reviews over millennials. Older individuals are different though, just 6% of people aged 55 or older check out reviews.

Source: Brightlocal

83% Of Customers Don't Rely On Advertising

The traditional channels to reach customers aren't as prominent as they utilized to be. Most users who no longer trust advertisements choose to take note of clients' suggestions online.

Source: Statuslabs

If It Has Unfavorable Reviews As Well, 52% Of Customers Trust An Item More

We already discussed the negative and positive reviews and their result on consumers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that possibly the reviews are fake. People expect to see some negative reviews.

Source: Capterra

54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Organization

The star ranking is the first thing consumers see. Still, users pay attention to other factors as well, like the amount, recency, length, and sentiment of reviews. Each of these alone influences more than a third of US consumers.

Source: Statista

Almost All Consumers, Who Use Online Reviews, Read Them Very Early In The Buying Process

Let's say you wish to purchase a brand-new automobile and there are numerous models which fit your criteria. How do you pick the very best one for you? Well, you read the reviews.

With the help of other people, you quickly decide on a model that works for you. That's how positive reviews convert customers into clients.

Source: Consumer Affairs

53% Of Americans Consider Product Reviews And Scores As The Most Vital Part Of The Online Shopping Experience In 2018.

Today's consumers are wary and want the best bang for their dollar. It's not surprising that that they consider reading reviews as a big part of the buying decision.

Source: Statista

88% Of Executives View Reputation Risk As A Leading Business Concern

Reputation management stats show a company's reputation doesn't affect just the clients. Potential employees likewise take a look at scores and take a look at reviews.

Source: Deloitte

61% Of Local Businesses Have A Typical Rating Of 4 Or 5 Stars

Overall two-thirds of businesses have great and outstanding rankings. Only 5% of companies have a ranking listed below 3 stars.

Source: Brightlocal

Online Reviews Impact 67.7% Of Customer Purchasing Decisions

More than two thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

67% Of Customers Claim That Reviews Are A "Extremely Crucial" Factor When Choosing A Solution Provider

Reviews have an enormous effect on their decision when consumers have to choose a solution provider.

Source: DemandGenReport

77% Of Buyers Do Not Trust Reviews That Are Older Than Three Months

Consumers don't care how great your product or service was in the past. Because they are relevant and fresh, is part of why online reviews matter.

Customers know businesses lose their touch all the time, which is why the majority of them consider older reviews irrelevant.

It is for this reason that businesses need to be continuously requesting reviews.

Source: Statuslabs