67% Of Customers Claim That Reviews Are A "Very Crucial" Factor When Choosing A Service Provider

When customers have to select a solution provider, reviews have an enormous influence on their decision.

Source: DemandGenReport

United States Shoppers Regard "Product Performance" To Be The Most Useful Info In Product Reviews

When individuals check out reviews, they concentrate on various aspects of the shopping experience. But according to online review statistics, 60% of them are most thinking about the item's performance.

Customer satisfaction, product quality and quality with time are the next few considerations for more than 50% of USA customers.

Source: Statista

Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of United States Customers

24% of US shoppers consider reviews as 'incredibly influential'.

To illustrate the importance of online reviews and ratings, did you understand that 81% of consumers will pay more for a product with reviews and those same consumers are likewise willing to accept slower shipping times for such items.

Source: Turntonetworks

86% Of Consumers Would Think About Writing A Review For A Business

Your consumers are your most important resource, and it's not just because of the money they invest at your business. If you provide a great experience, they will want to share it.

Source: Brightlocal

Unfavorable Reviews Can Boost Conversion By As Much As 85%

It sounds insane, but negative reviews can be a positive force for users to spend more time on your site. According to online review data, people devote more than 5 times as long on a website when they read negative reviews.

More than two-thirds of users trust reviews more when there are a mix of negatives and positives. An overwhelming 95% suspect censorship or fabricated reviews if there aren't any negative ones.

Source: Reevoo

77% Of Customers Don't Rely On Reviews That Are Older Than Three Months

Clients don't care how excellent your product or service was in the past. Because they are fresh and relevant, is part of why online reviews matter.

Customers understand businesses lose their touch all the time, which is why most of them consider older reviews irrelevant.

It is for this reason that companies need to be continuously asking for reviews.

Source: Statuslabs

More Than Half Of People Aged 25 To 34 Posted Reviews

According to Statista, the younger generations are surprisingly the more vocal ones.

Source: Statista

If A Company Deals With Issues Quickly And Effectively, 95% Of Unsatisfied Clients Will Go Back To A Company

Clients don't anticipate you to be perfect. They do anticipate you to fix things when they go wrong. If there's absolutely nothing else a company can do to deal with a concern, a simple coupon can say "We are sorry" in a more enticing way.

Source: SocialMediaToday

If They Were Asked, 77% Of Customers Would Definitely Post A Review

More than a 35% would post a review to inform others about their customer encounter and 24% would likely direct their review to the business itself.

Over a 26% would want to submit a review to help other individuals with their choice making process.

Source: Podium

53% Of Consumers Anticipate Companies To Answer Back Within A Week To Unfavorable Reviews

Online review statistics clarify that 63% of customer reviews stay without a reply. That's too bad, since those businesses are losing customers that way.

Source: Review Trackers

More Than Four Negative Reviews About A Business Or Product Might Decrease Sales By 70%

One negative review is enough for 35% of a site's visitors to choose not to purchase. 3 negative reviews can cost a business 59% fewer sales.

Naturally, they can be compensated by the sheer number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

95% Of Travelers Check Out Online Reviews Prior To Reserving Travel Related Services

Leisure and business tourists alike read reviews to form a viewpoint. Business travelers read an average of 5 reviews vs. 6-7 for leisure tourists.

Source: Trust You

71% Of Millennials Search Customer Reviews Of Professional Services

More than half of all individuals in need of an expert service turn to online reviews.

According to online reviews data, 59% used online reviews to select a physician or a legal representative.

Young people (age 18-35) are a lot more inclined to hire an expert based upon online reviews. Just 19% of millennials will think about employing a legal representative without any.

Source: Thomson Reuters

53 Percent Of Americans Consider Item Reviews And Ratings As The Most Vital Part Of The Online Shopping Experience In 2018.

Today's consumers are wary and desire the best bang for their buck. It's no wonder that they consider reading reviews as a big part of the buying decision.

Source: Statista

70% Of Consumers Prefer To Learn About A Business By Means Of Articles And Reviews, Instead Of Ads

Advertisements are all well and good, but it's worth trying a different approach as well. Reviews are without a doubt the very best way to find the truth about a product or service.

Source: Statuslabs

63.6 Percent Of Customers Go To Google To Read Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) behind.

When it comes to trust, these online review stats reveal the general popularity of a site can just go so far.

Source: Review Trackers