71% Of Millennials Browse Customer Reviews Of Expert Services

Over half of all people in need of an expert service turn to online reviews.

According to online reviews data, 59% utilized online reviews to choose a physician or a legal representative.

Young people (age 18-35) are a lot more inclined to work with a professional based upon online reviews. Just 19% of millennials will consider hiring a lawyer without any.

Source: Thomson Reuters

Almost All Consumers, Who Use Online Reviews, Read Them Early On In The Purchasing Process

Let's say you wish to purchase a new automobile and there are a number of models which fit your requirements. How do you choose the best one for you? Well, you read online reviews.

With the help of other people, you quickly select one that works for you. That's how favorable reviews convert consumers into clients.

Source: Consumer Affairs

People Reading Reviews On A Mobile Device Are 127 Percent Most Likely To Make A Purchase Than Desktop Users

Mobile users prefer to get things done quicker. Therefore, buying decisions are made rapidly.

Online reviews are certainly persuasive, yet marketers haven't always come to value the power of them.

Source: Martech Zone

95 Percent Of Travelers Read Online Reviews Prior To Scheduling Travel Services

Leisure and business travelers alike read reviews to form a viewpoint. Business travelers read an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

88% Of Americans Stated That Product Reviews Were The Most Influential Factor When Buying Home Electronics

Statistics reveal that reviews were more helpful than Television ads at 37%, social networks at 23% and display advertisements at 49%.

Source: Statista

72 Percent Of Customers Won't Take Action Before They Read Some Reviews

No matter how enticing your marketing is, you still require consumer reviews. There's no skirting around it. Consumers are still willing to hear you out, however they trust other individuals more.

Source: My Testimonial Engine

77% Of Individuals Don't Rely On Reviews That Are Older Than Three Months

Consumers don't care how excellent your product or service was in the past. Due to the fact that they are relevant and fresh, is part of why online reviews matter.

Customers know businesses lose their touch all the time, which is why most of them regard older reviews unimportant.

It is for this reason that businesses should to be constantly requesting reviews.

Source: Statuslabs

Fifty Percent Of All Millennial's "Always" Read Online Reviews For Businesses

Younger individuals understand the worth of being informed. User-generated material has an indisputable influence on consumers.

They will realize what they've been missing out on if businesses stop to consider the power of client reviews over millennials. Older individuals are different though, only 6% of individuals aged 55 or older read reviews.

Source: Brightlocal

91% Of Companies Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Employee

The 86% of companies question the integrity of online reviews. Nevertheless, they recognize the enormous impact user ratings have on their business. Undesirable consumer or staff member reviews can affect 90% of job seekers.

Source: Career Arc

53% Of Americans Consider Product Reviews And Rankings As The Most Crucial Part Of The Online Shopping Experience In 2018.

Today's consumers are wary and desire the best bang for their buck. It's no surprise that they consider reading reviews as a big part of the buying decision.

Source: Statista

The Typical Review Word Count Has Become 65% Much Shorter Since 2010

As of late reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is proportionate to that of tweet from twitter.

Source: Review Trackers

52% Of Customers Trust A Product More If It Has Negative Reviews Too

We already discussed the positive and negative reviews and their result on customers. Nevertheless, all products have their faults, it raises red flags that maybe the reviews are fake if all of a products reviews are favorable. Customers expect to see some unfavorable reviews.

Source: Capterra

60 Percent Of Customers Consult Blog And Social Media Network Reviews On Their Cell Phones Before Shopping

In-store shopping is influenced substantially by blogs and reviews on social networks. With men being twice as likely to be affected than women.

Reviews and score stats show people value the viewpoint of peers more than any other material.

Source: Collective Bias

Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of American Consumers

24% of US buyers consider reviews as 'extremely influential'.

To show the significance of online reviews and ratings, did you know that 81% of customers will pay more for a product with reviews and those very same consumers are also happy to accept slower shipping times for such products.

Source: Turntonetworks

70% Of Consumers Need To Read At Least 4 Reviews Before They Can Trust A Business

Four reviews may be too few. Many people check out a lot more reviews to get an idea of how the business is in fact doing. Do not depend on that figure alone.

Source: Brightlocal

95% Of Disappointed Customers Will Return To A Company If A Company Takes Care Of Problems Rapidly And Effectively

Consumers do not anticipate you to be perfect. They do anticipate you to deal with things when they go wrong. If there is absolutely nothing else a company can do to fix a problem, a simple coupon can say "We are sorry" in a more enticing way.

Source: SocialMediaToday

Positive Reviews Motivate 68% Of Consumers To Choose A Local Business

Because the huge majority of consumers check out reviews, you would want yours to be appealing to new clients, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Over Half Of Consumers Won't Utilize A Business If It Has Less Than A 4 Star Rating

This stat is one of numerous that show the significance of online scores. Now that news of consumer complete satisfaction travels this fast, keeping your consumers pleased is more crucial than ever.

57% of customers have searched for companies with more than four stars in 2018, which is up from 48% in 2017.

Furthermore, 11 percent looked just for businesses with a best five star ranking.

Source: Brightlocal