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63.6% Of Customers Check Out Google To Read Reviews Of A Business
Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) behind.
When it comes to trust, these online review statistics show the basic popularity of a site can just go so far.
Source: Review Trackers
72% Of Consumers Won't Take Action Unless They Check Out Some Reviews
Irrespective of how captivating your marketing is, you still require consumer reviews. There is no way around it. Consumers are still ready to hear you out, however they rely on other individuals more.
Source: My Testimonial Engine
86% Of Customers Would Consider Writing A Review For A Business
Your customers are your most important resource, and it's not only because of the money they spend at your business. They will be ready to share it if you offer them a great experience.
Source: Brightlocal
53 Percent Of Americans Consider Item Reviews And Scores As The Most Important Part Of The Online Shopping Experience In 2018.
Today's consumers are wary and desire the best bang for their dollar. It's not surprising that that they consider reading reviews as a huge part of the buying decision.
Source: Statista
Because They Want To Purchase A Service Or An Item And Desire To Get The Truth About The Businesses Items And Services, 82 Percent Of Customers Check Out Review Websites.
Review sites are locations that customers go to get the truth about a service, item or business. Because they have already formed a purchase decision, users come. The majority of them (89%) buy within a week of their visit. And 29% do so within 24 hours.
Source: RevLocal
89% Of Clients Want To Read Reviews On Their Mobile Devices
Be it through an app or a mobile web browser, folks choose to read reviews on their smart phones.
Source: Statista
64 Percent Of Americans Concur That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017
30% of consumers who read client reviews, agree that it increases their buying confidence.
Organizations use the reviews to enhance their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
Online Reviews Affect 67.7% Of Consumer Buying Decisions
More than 2 thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
70% Of Customers Prefer To Find Out About A Business Through Reviews And Articles, Instead Of Ads
Advertisements are all well and good, but it deserves trying a different approach as well. Reviews are by far the best way to discover the truth about a product or service.
Source: Statuslabs
Online Item Reviews About An Item Can Raise Its Conversion Rate By A Whopping 270%
User review statistics show the purchase probability for an item with five reviews is 270% higher than the very same item without reviews.
Source: Spiegel Research Center
Google Represents 57.5 Percent Of All Reviews Around The Globe
Google is in the lead here, followed by Facebook as a distant second.
Here's the online reviews circulation rankings:
Google with 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers
Just 44 Percent Of Local Businesses Have Actually Claimed Their Google My Business Listing
That's 56% of your competitors that aren't making the most of their listing.
While business listings on the significant review platforms are complimentary, a remarkably low number of companies in fact use them.
Although we now understand why consumer reviews are so powerful, many businesses obviously don't.
Source: LsaInsider