52% Of Customers Rely On A Product More If It Has Unfavorable Reviews Also

We already discussed the negative and positive reviews and their result on customers. Nevertheless, all products have their faults, it raises red flags that maybe the reviews are fake if all of a products reviews are favorable. Consumers expect to see some negative reviews.

Source: Capterra

70% Of Customers Need To Read At Least Four Reviews Before They Can Rely On A Business

Four reviews may be too few. The majority of people check out many more reviews to get a better idea of how business is really doing. Do not depend upon that statistic alone.

Source: Brightlocal

The Majority Of Individuals Aged 25 To 34 Published Reviews

According to Statista, the younger generations are apparently the more opinionated ones.

Source: Statista

Online Reviews Impact 67.7% Of Customer Purchasing Decisions

More than 2 thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

89% Of Consumers Read A Businesses Reactions To Reviews

Not only do a lot of shoppers check out the review replies, 30% of them hold them in high regard. Practically 96% read the replies to their own reviews.

Source: Brightlocal

73 Percent Of Customers Believe Client Reviews Are More Vital Than Star And Number Rankings

Online review stats make it clear individuals aren't pleased with ratings alone.

Written reviews make the statistics appear more authentic which is what the would-be clients are looking for. Nearly a third of customers state written reviews are the only feature that makes them believe the websites' reviews are relevant and beneficial.

Source: Fan and Fuel

Only 6 Percent Of Customers Don't Rely On Consumer Reviews At All

According to customer review stats, a massive 19% of customers constantly rely on online reviews and never ever a purchase without reading reviews initially.

Source: Statista

Most Local Companies Have An Average Of 39 Google Reviews

People like to share their experience after they have gone to a supplier. Online review trends reveal individuals choose to comment if they had a positive experience, rather than a unfavorable or mediocre one.

Source: Brightlocal

71% Of Millennials Search Customer Reviews Of Professional Services

Over half of all individuals in need of a professional service turn to online reviews.

According to online reviews stats, 59% used online reviews to pick a medical professional or a lawyer.

Young people (age 18-35) are even more inclined to hire an expert based on online reviews. Just 19% of millennials will consider working with an attorney without any.

Source: Thomson Reuters

83% Of All Young People Were Invited To Leave A Review Recently

Of those asked, 80% of customers did leave a review. In general, businesses have actually asked 66% of all customers to post a review on their company.

Source: Brightlocal

People Reading Reviews On A Mobile Device Are 127 Percent More Likely To Make A Purchase Than Desktop Users

Mobile users prefer to get things done faster. Therefore, purchasing decisions are made quickly.

Online reviews are certainly persuasive, yet marketers have not necessarily come to value the power of them.

Source: Martech Zone

Clients Could Spend 31 Percent More With A Business That Has Terrific Reviews

Pay attention to this statistic. The more detailed other users describe your product or service, the more cash you can charge and customer review statistics show us exactly how much more.

Source: Martech Zone

Google Represents 57.5% Of All Reviews Globally

As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.

Here are the online reviews circulation rankings:

Google at 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

15 Percent Of Buyers Do Not Trust Businesses Without Online Reviews

No trust suggests no interactions. 15% of prospective customers won't even think about working with a company they can't discover viewpoints about.

Source: Statuslabs

53% Of Consumers Anticipate Companies To Reply Within A Week To Negative Reviews

Online review stats prove that 63% of customer reviews go on without a reply. That's too bad, because those businesses are losing consumers that way.

Source: Review Trackers

More Than 4 Negative Reviews About A Business Or Service Might Reduce Sales By 70%

One negative review suffices for 35 percent of a site's visitors to choose not to purchase. Three negative reviews can cost a business 59% fewer sales.

Obviously, they can be compensated by the large variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

A Lot Of Popular Items Have An Average Ranking Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star rankings are suspicious. That's why it is unnatural to get perfect 5 star rankings.

According to consumer rating statistics, conversion rates start to reduce as scores rise above 4.7.

Source: Spiegel Research Center

Positive Reviews Motivate 68 Percent Of Consumers To Choose A Local Business

Since the large bulk of customers check out reviews, you would want yours to be appealing to new consumers? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal