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89% Of Customers Browse A Companies Responses To Reviews
Not only do a lot of shoppers check out the review replies, 30% of them hold them in high regard. Nearly 96% read the responses to their own reviews.
Source: Brightlocal
Most Local Businesses Have Approximately 39 Google Reviews
Individuals like to share their experience after they've gone to a supplier. Online review trends reveal people choose to comment if they had a favorable experience, instead of a average or negative one.
Source: Brightlocal
More Than 4 Negative Reviews About A Business Or Product May Reduce Sales By 70%
One negative review is enough for 35% of a site's visitors to choose not to purchase. Three negative reviews can cost a business 59% less sales.
Of course, they can be compensated by the sheer variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
The Majority Of People Aged 25 To 34 Posted Reviews
According to Statista, the more youthful generations are reportedly the more vocal ones.
Source: Statista
88% Of Americans Declared That Product Reviews Were The Most Influential Factor When Buying Home Electronic Devices
Stats reveal that reviews were more helpful than Television advertisements at 37%, social media at 23% and display advertisements at 49%.
Source: Statista
USA Buyers View "Product Performance" To Be The Most Valuable Info In Product Reviews
When people check out reviews, they focus on different elements of the shopping experience. But according to online review stats, 60% of them are most interested in the product's performance.
Customer satisfaction, product quality and quality in time are the next few considerations for more than 50% of US consumers.
Source: Statista
98% Of Yelp's Website Visitors Purchased From A Business They Found On The Site
Normally, 142 million customers check out Yelp on a monthly basis. If you haven't declared your free Yelp business page, this is as great a time as any.
Source: RevLocal
A Lone Business Review Can Raise Its Conversions By 10%
Online review statistics show user-generated material can do miracles in regards to conversions.
A single review can have a massive impact on your business.
A hundred reviews can raise your conversion rates by as much as 37%. 2 hundred can offer a mind-blowing 44% boost.
Source: RevLocal
Only 44% Of Local Businesses Have Actually Accepted Their Google My Business Listing
That's 56% of your competition that aren't making the most of their listing.
While business listings on the major review platforms are totally free, a surprisingly low number of companies in fact utilize them.
Although we now understand why customer reviews are so powerful, a lot of businesses apparently do not.
Source: LsaInsider
70% Of Consumers Prefer To Discover A Business Via Short Articles And Reviews, Rather Than Ads
Advertisements are all well and good, but it deserves attempting a different approach too. Reviews are by far the best method to find the truth about a service or product.
Source: Statuslabs
Reviews Shared On Twitter Can Help Boost Online Sales By 6.46%
Online review data reveal that reviews shared on Twitter, do more to increase sales than those on any other social media platform.
Source: Yotpo
53% Of Americans Consider Product Reviews And Scores As The Most Crucial Part Of Online Shopping.
Today's buyers are wary and want the best bang for their dollar. It's no surprise that they consider checking out reviews as a huge part of the purchasing decision.
Source: Statista
30% Of Customers Feel Comfortable With A Business Which Responds To Online Reviews
Keeping in touch with your clients develops trust. Even something like reacting to their remarks and reviews can make them feel appreciated.
As you might expect, clients who feel this way are going to spend more money with a business.
Source: Statuslabs
72% Of Consumers Will Not Take Action Unless They Check Out Some Reviews
Irrespective of how enticing your marketing is, you still need customer reviews. There's no skirting around it. Clients are still willing to hear you out, but they rely on other individuals more.
Source: My Testimonial Engine
Fifty Percent Of All Millennial's "Constantly" Check Out Online Reviews For Companies
More youthful people know the value of being informed. User-generated material has an unassailable impact on customers.
If businesses stop to consider the power of consumer reviews over millennials, they will realize what they've been losing out on. Older individuals are different though, only 6% of people aged 55 or older check out reviews.
Source: Brightlocal
54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Business
The star rating is the first thing customers see. Still, users take note of other aspects also, like the quantity, recency, length, and belief of reviews. Each of these alone influences more than a third of USA customers.
Source: Statista
77% Of Customers Would Certainly Submit A Review If They Were Asked
More than a 35% would do it to inform others about their client experience and 24% would likely direct their review to the company itself.
Over a 26% would want to submit a review to help other people with their choice making process.
Source: Podium