More Than Half Of Consumers Aged 25-34 Wrote Reviews

According to Statista, the more youthful generations are purportedly the more opinionated ones.

Source: Statista

63.6 Percent Of Customers Visit Google To Look For Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) behind.

These online review statistics reveal the general popularity of a website can only presume when it comes to trust.

Source: Review Trackers

Half Of All Of The Millennial's "Always" Read Online Reviews For Companies

Younger people know the value of being informed. User-generated material has an indisputable impact on customers.

They will understand what they've been missing out on if businesses stop to think about the power of customer reviews over millennials. Older people are different though, only 6% of individuals aged 55 or older read reviews.

Source: Brightlocal

91% Of Companies Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Employee

The 86% of companies doubt the integrity of online reviews. However, they understand the enormous effect user rankings have on their business. Unfavorable consumer or employee reviews can affect 90% of job seekers.

Source: Career Arc

95 Percent Of Travelers Check Out Online Reviews Prior To Scheduling Travel Services

Leisure and business tourists alike read reviews to form an opinion. Business travelers check out approximately 5 reviews vs. 6-7 for leisure travelers. 59percent of all travelers report that they read reviews 'constantly' or 'really often'.

Source: Trust You

98 Percent Of Yelp's Website Visitors Purchased From A Business They Found On The Site

Usually, 142 million customers check out Yelp on a monthly basis. If you haven't claimed your free Yelp business page, this is as great a time as any.

Source: RevLocal

The Typical Review Word Count Has Gotten 65% Shorter Since 2010

In recent years reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is comparable to that of a tweet.

Source: Review Trackers

15 Percent Of Buyers Don't Trust Businesses Without Having Online Reviews

No trust implies no interactions. 15% of prospective consumers will not even consider doing business with a business they can't discover viewpoints about.

Source: Statuslabs

Only 6% Of Consumers Don't Trust Consumer Reviews At All

According to client review statistics, a whopping 19% of customers constantly rely on online reviews and never ever a make a purchase without reading reviews initially.

Source: Statista

64% Of Americans Concur That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017

30% of customers who check out client reviews, concur that it increases their buying confidence.

Companies utilize the reviews to improve their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

53 Percent Of Americans Consider Product Reviews And Scores As The Most Vital Part Of The Online Shopping Experience In 2018.

Today's buyers are smart and want the very best bang for their buck. It's no wonder that they consider reading reviews as a big part of the purchasing decision.

Source: Statista

30% Of Customers Feel Positive About A Company Which Answers Online Reviews

Communicating with your clients develops trust. Even something easy like reacting to their remarks and reviews can make them feel valued.

As you may expect, clients who feel this way are ready to spend more cash with a business.

Source: Statuslabs

Only 44% Of Local Companies Have Actually Claimed Their Google My Business Listing

That's 56% of your competitors that aren't taking advantage of their listing.

While business listings on the major review platforms are totally free, a surprisingly low number of companies actually make use of them.

Although we now understand why consumer reviews are so powerful, a lot of businesses apparently do not.

Source: LsaInsider

67% Of Consumers Say Reviews Are A "Very Important" Factor When Selecting A Solution Provider

When consumers have to pick a solution provider, reviews have an enormous influence on their decision.

Source: DemandGenReport

Online Item Reviews About An Item Can Increase Its Conversion Rate By More Than 270%

User review statistics reveal the purchase possibility for a product with 5 reviews is 270% higher than the same item without reviews.

Source: Spiegel Research Center

70 Percent Of Consumers Need To Read At Least Four Reviews Before They Can Rely On A Business

Four reviews may be too few. Many people read much more reviews to get an idea of how the business is in fact doing. Do not depend upon that figure alone.

Source: Brightlocal

Google Accounts For 57.5 Percent Of All Reviews Across The World

Google is the clear winner as far as circulation goes, however they are not the only ones in the game.

Here's the online reviews distribution rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others at 8.6%.

Source: Review Trackers