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83% Of All Younger Consumers Were Asked To Give A Review Recently
Of those invited, 80% of customers did leave a review. Overall, companies have actually asked 66% of all clients to post a review on their company.
Source: Brightlocal
15 Percent Of Visitors Don't Trust Businesses Without Online Reviews
No trust implies no interactions. 15 percent of prospective consumers won't even think about doing business with a company they can't find opinions about.
Source: Statuslabs
74% Of Local Companies Have At A Minimum, One Google Review
A single review is far from sufficient to enhance your website's SERP ranking.
Taking a look at online scores data, we discovered that a company needs to have approximately 40 reviews before clients "Award" it with a star.
Source: Brightlocal
One-half Of All Millennial's "Constantly" Check Out Online Reviews For Businesses
More youthful individuals know the value of being informed. User-generated material has an indisputable impact on consumers.
They will recognize what they've been missing out on if businesses stop to think about the power of client reviews over millennials. Older people are different though, just 6% of people aged 55 or older check out reviews.
Source: Brightlocal
98% Of Yelp's Visitors Purchased From A Business They Found On The Site
Generally, 142 million consumers visit Yelp each month. If you have not claimed your free Yelp business page, this is as great a time as any.
Source: RevLocal
A One Star Boost In Rating Can Result In A 5% To 9% Increase In Business Earnings
Businesses that treat clients fairly typically flourish, review sites help make certain of that.
Source: Statuslabs
91% Of Millennials Trust Online Reviews As Much As Family And Friends
Online review stats put clients' reviews as the most trustworthy source of suggestions. Online reviews normally carry the same weight as suggestions from friends and family.
Source: Brightlocal
70 Percent Of Customers Need To Check Out A Minimum Of 4 Reviews Before They Can Trust A Business
4 reviews may be too few. The majority of people check out many more reviews to get an idea of how the business is actually doing. Do not depend upon that fact alone.
Source: Brightlocal
Unfavorable Reviews Can Boost Conversion By Up To 85%
It sounds insane, but negative reviews can be a positive force for users to spend more time on your site. According to online review statistics, people devote more than five times as long on a site when they check out negative reviews.
More than two thirds of users trust reviews more when there are a mix of positives and negatives. A frustrating 95 percent suspect censorship or faked reviews if there aren't any unfavorable ones.
Source: Reevoo
54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Organization
The star ranking is the first thing consumers see. Still, users take notice of other factors too, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a third of USA customers.
Source: Statista
The Average Review Word Count Has Gotten 65% Much Shorter Since 2010
At the present time reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is typical to that of a twitter tweet.
Source: Review Trackers
Online Reviews Affect 67.7% Of Consumer Buying Decisions
More than two thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
Almost All Consumers, Who Utilize Online Reviews, Read Them Very Early In The Buying Process
Let's say you wish to buy a brand-new vehicle and there are numerous models which fit your requirements. How do you select the best one for you? Well, you read the reviews.
With the help of other customers, you manage to decide on one that works for you. That's how favorable reviews convert customers into customers.
Source: Consumer Affairs
More Than 4 Negative Reviews About A Company Or Product May Reduce Sales By 70 Percent
One negative review is enough for 35 percent of a website's visitors to decide not to purchase. 3 negative reviews can cost a business 59% fewer sales.
Of course, they can be compensated by the large variety of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone