83% Of Customers Don't Trust Advertising

The traditional channels to reach consumers aren't as prominent as they used to be. A lot of users who no longer trust ads select to take note of consumers' suggestions online.

Source: Statuslabs

A One Star Boost In Rating Can Cause A 5% To 9% Increase In Business Revenue

Businesses that treat consumers fairly normally prosper, review sites help make certain of that.

Source: Statuslabs

Online Product Reviews About A Product Can Raise Its Conversion Rate By More Than 270 Percent

User review stats reveal the purchase probability for an item with five reviews is 270 percent higher than the exact same product without reviews.

Source: Spiegel Research Center

American Consumers View "Product Performance" To Be The Most Valuable Info In Product Reviews

When people read reviews, they concentrate on different aspects of the shopping experience. But according to online review stats, 60% of them are most interested in the item's performance.

Customer satisfaction, product quality and quality in time are the next couple of factors to consider for more than 50% of US clients.

Source: Statista

74 Percent Of Local Businesses Have At A Minimum, 1 Google Review

A single review is far from enough to improve your website's SERP ranking.

Looking at online rankings statistics, we discovered that a company needs to have a minimum of 40 reviews before visitors "Award" it with a star.

Source: Brightlocal

More Than Half Of Customers Will Not Utilize A Company If It Has Less Than A 4 Star Ranking

This stat is among many that illustrate the importance of online scores. Now that news of consumer satisfaction travels this quick, keeping your clients pleased is more crucial than ever.

57 percent of consumers have actually looked for business with more than four stars in 2018, which is up from 48% in 2017.

Additionally, 11% looked only for companies with a perfect five star ranking.

Source: Brightlocal

98 Percent Of Yelp's Site Visitors Bought From A Business They Found On The Website

Usually, 142 million customers visit Yelp monthly. If you have not declared your complimentary Yelp business page, this is as great a time as any.

Source: RevLocal

95 Percent Of Travelers Check Out Online Reviews Prior To Booking Travel Related Services

Leisure and business tourists alike check out reviews to form a viewpoint. Business travelers check out approximately 5 reviews vs. 6-7 for leisure tourists. 59percent of all travelers report that they check out reviews 'always' or 'really often'.

Source: Trust You

30% Of Clients Feel Comfortable With A Business Which Reacts To Online Reviews

Keeping in touch with your consumers creates trust. Even something as simple as reacting to their reviews and comments can make them feel valued.

As you might expect, customers who feel this way are ready to spend more money with a business.

Source: Statuslabs

91% Of Businesses Think The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member

The 86% of companies question the integrity of online reviews. Nevertheless, they recognize the massive impact user ratings have on their business. Undesirable client or employee reviews can influence 90% of job seekers.

Source: Career Arc

86 Percent Of Consumers Would Think About Composing A Review For A Business

Your customers are your most important resource, and it's not only because of the money they invest at your business. If you provide an excellent experience, they will want to share it.

Source: Brightlocal

Almost All Customers, Who Use Online Reviews, Read Them Early On In The Purchasing Process

Let's say you wish to purchase a brand-new car and there are a number of models which fit your criteria. How do you pick the best one for you? Well, you read the reviews.

With the help of other customers, you quickly decide on a model that works for you. That's how favorable reviews convert consumers into customers.

Source: Consumer Affairs

60% Of Customers Seek Advice From Blog And Social Media Network Reviews On Their Cell Phones Before Shopping

In-store purchasing is affected significantly by blogs and reviews on social media. With men being two times as likely to be influenced than women.

Reviews and score data reveal people value the viewpoint of peers more than any other material.

Source: Collective Bias

63.6% Of Customers Check Out Google To Read Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the bottom of the list.

When it comes to trust, these online review statistics show the basic appeal of a site can just go so far.

Source: Review Trackers

89% Of Shoppers Choose To Read Reviews On Their Mobile Devices

Be it through an app or a mobile internet browser, customers prefer to read reviews on their phones.

Source: Statista