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Unfavorable Reviews Can Boost Conversion By As Much As 85 Percent
It sounds insane, however negative reviews can be a positive factor for users to spend more time on your website. According to online review stats, individuals devote more than five times as long on a site when they check out negative reviews.
More than two-thirds of users trust reviews more when there are a mix of positives and negatives. A frustrating 95% suspect censorship or faked reviews if there aren't any negative ones.
Source: Reevoo
When Buying Home Electronic Devices, 88% Of Americans Stated That Product Reviews Were The Most Prominent Aspect
Stats reveal that reviews were more beneficial than Television advertisements at 37%, social media at 23% and display ads at 49%.
Source: Statista
72 Percent Of Customers Won't Take Action Unless They Check Out Some Reviews
Irrespective of how appealing your marketing is, you still require consumer reviews. There is no other way around it. Customers are still ready to hear you out, however they trust other people more.
Source: My Testimonial Engine
Customers Checking Out Reviews On A Mobile Device Are 127% Most Likely To Make A Purchase Than Desktop Users
Mobile users choose to get things done much faster. Therefore, buying choices are made rapidly.
Online reviews are obviously convincing, yet online marketers haven't necessarily come to appreciate the power of them.
Source: Martech Zone
88% Of Executives Judge Reputation Risk As A Top Business Problem
Reputation management statistics show a company's reputation doesn't affect just the consumers. Potential employees also look at ratings and take a look at reviews.
Source: Deloitte
Facebook Reviews Affect More Than 50% Of Consumers' Purchasing Decisions
Facebook is currently the most popular social media which can likewise influence our buying decisions.
According to social media reviews statistics, Facebook affects more than half of users' purchase decisions.
If it has favorable reviews, Facebook reviews stats expose that 4 out of 5 users are likely to rely on a local business.
Source: RevLocal
86% Of Consumers Would Think About Writing A Review For A Business
Your customers are your most important resource, and it's not only because of the money they invest at your business. If you give them a great experience, they will want to share it.
Source: Brightlocal
15 Percent Of Customers Don't Trust Businesses Without Online Reviews
No trust indicates no interactions. 15 percent of possible clients will not even think about working with a company they can't find viewpoints about.
Source: Statuslabs
70 Percent Of Consumers Need To Read A Minimum Of 4 Reviews Before They Can Rely On A Business
Four reviews may be too few. The majority of people check out many more reviews to get a clear view of how business is really doing. Don't depend on that statistic alone.
Source: Brightlocal
Most Popular Products Have An Average Score Of 4.2 To 4.7
You can't make everyone happy, which is why perfect 5 star scores are suspicious. That's why it is abnormal to get perfect 5 star ratings.
According to consumer rating stats, conversion rates begin to decrease as ratings rise above 4.7.
Source: Spiegel Research Center
89% Of Buyers Want To Read Reviews On Their Cell Phones
Be it through an app or a mobile internet browser, customers prefer to read reviews on their smart phones.
Source: Statista