89% Of Buyers Want To Read Reviews Using Their Smartphones

Be it through an app or a mobile web browser, individuals prefer to read reviews on their cell phones.

Source: Statista

Reviews Are The 3rd Most Influential Ranking Factor For Google's Local 3 Pack

Review signals (quantity, variety, etc.) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

Google Represents 57.5% Of All Reviews Globally

Google remains in the lead here, followed by Facebook as a far-off second.

These are the online reviews distribution rankings:

Google with 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

Almost All Consumers, Who Utilize Online Reviews, Read Them Very Early In The Buying Process

Let's say you want to purchase a brand-new car and there are numerous models which fit your requirements. How do you choose the best one for you? Well, you read the reviews.

With the help of other people, you manage to choose a model that works for you. That's how positive reviews transform consumers into clients.

Source: Consumer Affairs

Software Reviews Influence Over 98% Of All Purchasers

18 percent of software buyers consider reviews to be an important factor in the purchase process. Software reviews have no impact whatsoever on only 2 percent of customers. Two-thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra

49% Of Consumers Consider The Quantity Of Online Reviews As A Necessary Factor In Their Purchasing Decision

Consumers value not only the quality or nature of the reviews, however they consider their quantity and recency too.

The share of consumers, who take note of the variety of reviews is currently at 46%.

Source: Brightlocal

90 Percent Of Clients Need Less Than 10 Reviews To Form An Opinion About A Business

You understand what people say about very first impressions?

Users get their first impression of your businesses through reviews. Usually through less than 10 of them.

If you don't have reviews on your website, consider asking your visitors to compose one.

Source: Martech Zone

54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Organization

The star score is the first thing customers see. Still, users take notice of other elements as well, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a third of US consumers.

Source: Statista

US Shoppers View "Product Performance" To Be The Most Valuable Info In Product Reviews

They focus on different aspects of the shopping experience when people check out reviews. But according to online review statistics, 60% of them are most interested in the product's performance.

Client satisfaction, product quality and quality in time are the next few considerations for more than 50% of American consumers.

Source: Statista

A One Star Boost In Score Can Result In A 5% To 9% Increase In Business Earnings

Businesses that treat customers honorably usually flourish, review websites help make sure of that.

Source: Statuslabs

If It Has Negative Reviews As Well, 52% Of Customers Trust An Item More

We already discussed the negative and positive reviews and their impact on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that perhaps the reviews are phony. Customers anticipate to see some unfavorable reviews.

Source: Capterra

95 Percent Of Travelers Read Online Reviews Prior To Scheduling Travel Services

Leisure and business tourists alike read reviews to form a viewpoint. Business travelers check out approximately 5 reviews vs. 6-7 for leisure tourists. 59percent of all travelers report that they read reviews 'always' or 'extremely frequently'.

Source: Trust You

88% Of Executives View Reputation Risk As A Leading Business Concern

Reputation management statistics suggest a company's reputation does not impact simply the consumers. Prospective team members likewise look at ratings and take a look at reviews.

Source: Deloitte