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77% Of Consumers Don't Rely On Reviews That Are Older Than 3 Months
Customers don't care how excellent your service or product was in the past. Due to the fact that they are fresh and relevant, is part of why online reviews matter.
Consumers understand businesses lose their touch all the time, which is why most of them regard older reviews unimportant.
It is for this reason that businesses should to be continuously requesting reviews.
Source: Statuslabs
A Lone Business Review Can Lift Its Conversions By 10%
Online review stats reveal user-generated content can do wonders in terms of conversions.
A single review can have a massive effect on your business.
A hundred reviews can boost your conversion rates by as much as 37 percent. Two hundred can supply a mind-blowing 44% boost.
Source: RevLocal
Almost All Consumers, Who Utilize Online Reviews, Read Them Early On In The Buying Process
Let's say you wish to purchase a new automobile and there are a number of models which fit your requirements. How do you select the best one for you? Well, you read the reviews.
With the help of other customers, you manage to choose a model that works for you. That's how favorable reviews transform customers into consumers.
Source: Consumer Affairs
Google Represents 57.5 Percent Of All Reviews Across The World
As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.
These are the online reviews distribution rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers
Consumer Reviews On Products Are Trusted Nearly 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. People trust other individuals viewpoints before they ever trust what the producer states. The reason, makers' descriptions are generally advertisements.
Source: Martech Zone
Many Best-selling Items Have An Average Ranking Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star scores are suspicious. That's why it is unnatural to get perfect 5 star ratings.
According to consumer rating stats, conversion rates begin to reduce as scores rise above 4.7.
Source: Spiegel Research Center
54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Company
The star ranking is the first thing consumers see. Still, users focus on other elements too, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a 3rd of US consumers.
Source: Statista
Positive Reviews Encourage 68% Of Consumers To Use A Local Business
Considering that the huge majority of customers check out reviews, you would want yours to be enticing to brand-new consumers, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
When Buying Home Electronics, 88% Of Americans Stated That Product Reviews Were The Most Prominent Element
Statistics reveal that reviews were more successful than Television advertisements at 37%, social media at 23% and display ads at 49%.
Source: Statista
Consumers Might Spend 31% More With A Business That Has Terrific Reviews
Take notice of this fact. The more detailed other users describe your product or service, the more cash you can charge and consumer review stats reveal to us precisely just how much more.
Source: Martech Zone
83% Of All Younger People Were Invited To Give A Review Recently
Of those invited, 80% of consumers did submit a review. Overall, businesses have asked 66% of all customers to post a review on their company.
Source: Brightlocal