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Software Reviews Impact Over 98 Percent Of All Buyers
18 percent of software purchasers consider reviews to be an important factor in the purchase procedure. Software reviews have no impact whatsoever on just 2 percent of consumers. Two-thirds of them read more than six reviews to make up their mind and 14% of them read more than 20 reviews.
Source: Capterra
74 Percent Of Regional Companies Have At A Minimum, One Google Review
One review is far from sufficient to enhance your site's SERP ranking.
Looking at online scores data, we found out that a business needs to have approximately 40 reviews before clients "Award" it with a star.
Source: Brightlocal
Favorable Reviews Motivate 68% Of Consumers To Choose A Local Business
Considering that the large bulk of consumers check out reviews, you would want yours to be appealing to new clients, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of United States Customers
24% of US shoppers consider reviews as 'extremely influential'.
To illustrate the importance of online reviews and scores, did you understand that 81% of customers will pay more for a product with reviews and those same clients are also going to accept slower shipping times for such items.
Source: Turntonetworks
Reviews Are The Third Most Influential Ranking Aspect For Google's Local 3 Pack
Review signals (amount, variety, and so on) account for 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz
Google Accounts For 57.5% Of All Reviews Across The World
Google is in the lead here, followed by Facebook as a remote second.
Here are the online reviews distribution rankings:
Google with 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others at 8.6%.
Source: Review Trackers
15 Percent Of Users Don't Trust Businesses With No Online Reviews
No trust implies no interactions. 15% of possible consumers will not even think about doing business with a business they can't find opinions about.
Source: Statuslabs
88% Of Executives Judge Reputation Risk As A Top Business Concern
Reputation management stats suggest a business's reputation does not impact simply the customers. Prospective team members likewise look at scores and take a look at reviews.
Source: Deloitte
The Majority Of Individuals Aged 25 To 34 Wrote Reviews
According to Statista, the younger generations are evidently the more vocal ones.
Source: Statista
Online Item Reviews About A Product Can Improve Its Conversion Rate By More Than 270 Percent
User review statistics show the purchase probability for a product with 5 reviews is 270% higher than the same item without reviews.
Source: Spiegel Research Center
70% Of Consumers Need To Read At Least Four Reviews Before They Can Trust A Business
Four reviews may be too few. The majority of people check out a lot more reviews to get a clear view of how the business is really doing. Do not depend upon that fact alone.
Source: Brightlocal
67% Of Customers Report Reviews Are A "Very Crucial" Factor When Choosing A Solution Provider
When consumers have to choose a service provider, reviews have a massive effect on their decision.
Source: DemandGenReport
Only 44 Percent Of Local Businesses Have Actually Claimed Their Google My Business Listing
That's 56% of your competition that aren't benefiting from their listing.
While business listings on the major review platforms are totally free, a surprisingly low number of businesses really make use of them.
Although we now understand why client reviews are so effective, many businesses apparently do not.
Source: LsaInsider
89% Of Customers Prefer To Read Reviews On Their Mobile Devices
Be it by means of an app or a mobile web browser, customers prefer to read reviews on their mobile devices.
Source: Statista
Online Reviews Impact 67.7% Of Consumer Purchasing Decisions
More than two-thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
64% Of Americans Agree That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017
30 percent of customers who read client reviews, concur that it increases their purchasing confidence.
Companies use the reviews to improve their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista