If It Has Less Than A 4 Star Score, More Than Half Of Customers Won't Utilize An Organisation

This stat is among lots of that highlight the importance of online rankings. Now that news of customer fulfillment travels this fast, keeping your clients delighted is more crucial than ever.

57 percent of consumers have actually looked for business with more than 4 stars in 2018, which is up from 48% in 2017.

11% looked just for businesses with a perfect five star ranking.

Source: Brightlocal

15 Percent Of Visitors Do Not Trust Businesses Without Any Online Reviews

No trust implies no interactions. 15 percent of possible consumers will not even think about working with a company they can't discover opinions about.

Source: Statuslabs

Reviews Are The Third Most Prominent Ranking Factor For Google's Local 3 Pack

Review signals (quantity, variety, etc.) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

63.6 Percent Of Consumers Check Out Google To Check For Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the end.

These online review statistics show the general appeal of a site can just presume when it comes to trust.

Source: Review Trackers

Almost All Consumers, Who Use Online Reviews, Read Them Very Early In The Purchasing Process

Let's say you want to buy a brand-new car and there are a number of models which fit your criteria. How do you select the very best one for you? Well, you read reviews.

With the help of other consumers, you quickly pick one that works for you. That's how favorable reviews convert consumers into customers.

Source: Consumer Affairs

70 Percent Of Consumers Need To Read A Minimum Of 4 Reviews Before They Can Trust A Business

Four reviews may be too few. Most people check out many more reviews to get a clear view of how the business is actually doing. Don't depend upon that statistic alone.

Source: Brightlocal

67% Of Consumers Claim That Reviews Are A "Extremely Important" Factor When Selecting A Service Provider

When consumers need to pick a solution provider, reviews have a massive influence on their decision.

Source: DemandGenReport

A Single Business Review Can Lift Its Conversions By 10 Percent

Online review statistics reveal user-generated material can do miracles in terms of conversions.

A single review can have a huge impact on your business.

A hundred reviews can increase your conversion rates by as much as 37 percent. 2 hundred can offer an astonishing 44 percent increase.

Source: RevLocal

Just 44 Percent Of Local Companies Have Actually Accepted Their Google My Business Listing

That's 56 percent of your competition that aren't making the most of their listing.

While business listings on the major review platforms are free, a remarkably low number of businesses actually make use of them.

Although we now know why consumer reviews are so effective, the majority of businesses obviously do not.

Source: LsaInsider

86% Of Consumers Would Consider Writing A Review For A Business

Your customers are your most valuable resource, and it's not just because of the money they invest at your business. They will be prepared to share it if you give them an excellent experience.

Source: Brightlocal

The Typical Review Length Has Actually Gotten 65% Shorter Since 2010

Now a days reviews are shorter, simpler, and more straight to the point. The length of a review in 2019 is equivalent to that of a tweet.

Source: Review Trackers