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74 Percent Of Local Companies Have At A Minimum, One Google Review
A single review is far from enough to improve your site's SERP ranking.
Taking a look at online scores statistics, we discovered that a company requires to have a minimum of 40 reviews before people "Award" it with a star.
Source: Brightlocal
77% Of Clients Don't Trust Reviews That Are Older Than 3 Months
Consumers don't care how great your product or service was in the past. Part of why online reviews matter is since they are relevant and fresh.
Consumers know businesses lose their touch all the time, which is why the majority of them consider older reviews irrelevant.
It is for this reason that companies ought to be constantly asking for reviews.
Source: Statuslabs
Favorable Reviews Encourage 68 Percent Of Customers To Choose A Local Business
Given that the vast bulk of consumers check out reviews, you would want yours to be appealing to new consumers? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
89% Of Clients Review A Businesses Feedback To Reviews
Not only do most consumers read the review replies, 30% of them highly value them. Nearly 96% read the responses to their own reviews.
Source: Brightlocal
American Buyers View "Product Performance" To Be The Most Valuable Info In Product Reviews
They focus on various elements of the shopping experience when individuals read reviews. However according to online review statistics, 60% of them are most interested in the item's performance.
Client satisfaction, product quality and quality in time are the next few considerations for more than 50% of USA clients.
Source: Statista
Half Of All Millennial's "Always" Check Out Online Reviews For Businesses
Younger individuals know the value of being informed. User-generated content has an indisputable effect on consumers.
If businesses stop to consider the power of client reviews over millennials, they will recognize what they've been missing out on. Older people are different though, only 6% of people aged 55 or older read reviews.
Source: Brightlocal
70% Of Customers Choose To Discover A Business By Means Of Reviews And Posts, Instead Of Advertisements
Advertisements are all well and good, but it's worth trying a different approach also. Reviews are without a doubt the very best method to discover the truth about a product or service.
Source: Statuslabs
63.6% Of Customers Check Out Google To Check For Reviews Of A Business
Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) at the end.
These online review statistics reveal the general popularity of a site can only presume when it concerns trust.
Source: Review Trackers
Customers Checking Out Reviews On A Mobile Phone Are 127 Percent Most Likely To Make A Purchase Than Desktop Users
Mobile users prefer to get things done much faster. Purchasing choices are made rapidly.
Online reviews are undoubtedly persuasive, yet online marketers haven't always come to appreciate the power of them.
Source: Martech Zone
30% Of Consumers Feel Comfortable With A Business Which Responds To Online Reviews
Keeping in touch with your customers establishes trust. Even something as basic as responding to their reviews and remarks can make them feel valued.
As you might anticipate, customers who feel this way are going to spend more cash with a company.
Source: Statuslabs
The Majority Of Best-selling Items Have A Typical Score Of 4.2 To 4.7
You can't make everyone pleased, which is why perfect 5 star rankings are suspicious. Someone always has a little a gripe. That's why it is unnatural to get perfect 5 star rankings. In some cases a lower ranking actually helps your overall rating.
According to client rating statistics, conversion rates begin to decrease as scores rise above 4.7.
Source: Spiegel Research Center
83% Of All Younger Clients Were Asked To Post A Review Recently
Of those invited, 80% of consumers did submit a review. Overall, companies have asked 66% of all clients to submit a review on their company.
Source: Brightlocal