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The Typical Review Word Count Has Become 65% Shorter Since 2010
At this present time reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is proportionate to that of a twitter tweet.
Source: Review Trackers
Positive Reviews Encourage 68 Percent Of Consumers To Choose Local Businesses
Since the vast bulk of customers check out reviews, you would want yours to be enticing to new consumers, right? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
64 Percent Of Americans Agree That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017
30% of consumers who read customer reviews, agree that it increases their buying confidence.
Businesses utilize the reviews to enhance their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
Just 44 Percent Of Local Businesses Have Actually Accepted Their Google My Business Listing
That's 56 percent of your competition that aren't making the most of their listing.
While business listings on the major review platforms are complimentary, a remarkably low number of businesses in fact use them.
Although we now know why consumer reviews are so effective, the majority of businesses apparently don't.
Source: LsaInsider
98 Percent Of Yelp's Website Visitors Purchased From A Business They Found On The Website
Typically, 142 million consumers visit Yelp monthly. This is as excellent a time as any if you have not claimed your totally free Yelp business page.
Source: RevLocal
83% Of All Younger Clients Were Asked To Give A Review Recently
Of those invited, 80% of customers did leave a review. In general, companies have actually asked 66% of all consumers to post a review on their company.
Source: Brightlocal
Online Item Reviews About An Item Can Amplify Its Conversion Rate By More Than 270%
User review stats show the purchase likelihood for a product with 5 reviews is 270 percent higher than the very same product without reviews.
Source: Spiegel Research Center
The Majority Of Local Companies Have Approximately 39 Google Reviews
People like to share their experience after they've visited a vendor. Online review trends show individuals prefer to comment if they had a positive experience, instead of a negative or average one.
Source: Brightlocal
Facebook Reviews Affect More Than 50 Percent Of Consumers' Purchasing Decisions
Facebook is currently the most popular social network which can also affect our buying decisions.
According to social reviews data, Facebook affects the majority of users' purchase decisions.
If it has positive reviews, Facebook reviews stats expose that 4 out of five users are most likely to trust a local business.
Source: RevLocal
71% Of Millennials Search Consumer Reviews Of Professional Services
Over half of all individuals in need of an expert service turn to online reviews.
According to online reviews data, 59% utilized online reviews to select a physician or an attorney.
Young people (age 18-35) are a lot more inclined to hire an expert based upon online reviews. Only 19% of millennials will think about employing a lawyer without any.
Source: Thomson Reuters
Only 6 Percent Of Customers Do Not Rely On Client Reviews At All
According to client review data, a massive 19% of consumers always trust online reviews and never ever a make a purchase without checking out reviews.
Source: Statista
Software Reviews Influence Over 98 Percent Of All Buyers
18% of software application purchasers consider reviews to be a vital factor in the purchase procedure. Software reviews have no impact whatsoever on just 2% of customers. Two-thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.
Source: Capterra
Negative Reviews Can Boost Conversion By As Much As 85 Percent
It sounds crazy, however negative reviews can be a positive factor for users to devote more time on your site. According to online review data, individuals devote more than five times as long on a site when they read negative reviews.
More than two-thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any negative ones, an overwhelming 95% suspect censorship or fabricated reviews.
Source: Reevoo