Just 44 Percent Of Local Businesses Have Actually Accepted Their Google My Business Listing

That's 56 percent of your competitors that aren't taking advantage of their listing.

While business listings on the major review platforms are complimentary, a remarkably low number of companies really utilize them.

Although we now understand why consumer reviews are so effective, the majority of businesses apparently don't.

Source: LsaInsider

People Checking Out Reviews On A Mobile Device Are 127% More Likely To Make A Purchase Than Desktop Users

Mobile users prefer to get things done quicker. Purchasing decisions are made quickly.

Online reviews are clearly convincing, yet online marketers haven't necessarily come to appreciate the power of them.

Source: Martech Zone

Software Reviews Impact Over 98 Percent Of All Purchasers

18 percent of software purchasers consider reviews to be a necessary factor in the purchase process. Software application reviews have no impact whatsoever on just 2 percent of consumers. Two-thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra

Negative Reviews Can Boost Conversion By As Much As 85 Percent

It sounds crazy, but negative reviews can be a positive force for users to devote more time on your site. According to online review stats, individuals spend more than 5 times as long on a website when they check out negative reviews.

More than two thirds of users trust reviews more when there are a mix of positives and negatives. A frustrating 95% suspect censorship or faked reviews if there aren't any unfavorable ones.

Source: Reevoo

67% Of Customers Claim That Reviews Are A "Very Important" Factor When Choosing A Service Provider

Reviews have a huge effect on their decision when consumers have to pick a service provider.

Source: DemandGenReport

91 Percent Of Millennials Trust In Online Reviews As Much As Loved Ones

Online review stats place customers' reviews as the most credible source of suggestions. Online reviews typically carry the very same weight as recommendations from friends and family.

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Organization

The star score is the first thing consumers see. Still, users take note of other aspects also, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of USA customers.

Source: Statista

Over Half Of Consumers Won't Utilize A Service If It Has Less Than A 4 Star Ranking

This stat is among many that show the importance of online ratings. Now that news of consumer complete satisfaction travels this fast, keeping your customers happy is more vital than ever.

57% of consumers have searched for companies with more than 4 stars in 2018, which is up from 48% in 2017.

11% looked only for businesses with a best five star score.

Source: Brightlocal

Since They Want To Acquire A Service Or A Product And Want To Get The Truth About The Businesses Products And Services, 82 Percent Of Customers Go To Review Sites.

Review websites are places that people go to get the truth about a service, item or business. Since they have actually already formed a buying decision, users come. The bulk of them (89%) purchase within a week of their visit. And 29 percent do so within 24 hours.

Source: RevLocal

Many Local Companies Have Approximately 39 Google Reviews

People like to share their experience after they've visited a vendor. Online review trends show people prefer to comment if they had a favorable experience, rather than a unfavorable or mediocre one.

Source: Brightlocal

72% Of Customers Will Not Take Action Before They Check Out Some Reviews

Regardless of how tempting your marketing is, you still need client reviews. There's no skirting around it. Consumers are still ready to hear you out, however they trust other individuals more.

Source: My Testimonial Engine

30% Of Clients Feel Comfortable With A Business Which Reacts To Online Reviews

Corresponding with your consumers develops trust. Even something as simple as responding to their comments and reviews can make them feel appreciated.

As you may expect, clients who feel this way are more willing to invest more cash with a business.

Source: Statuslabs

Consumer Reviews On Items Are Relied On Nearly 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other individuals opinions before they ever trust what the maker says. The reason, makers' descriptions are generally advertisements.

Source: Martech Zone

Reviews Are The Most Crucial Part Of The Purchase Choice For Over 90% Of USA Customers

24% of US buyers consider reviews as 'extremely influential'.

To illustrate the value of online reviews and rankings, did you understand that 81% of consumers will pay more for an item with reviews and those same customers are likewise going to accept slower shipping times for such products.

Source: Turntonetworks