Favorable Reviews Motivate 68% Of Customers To Use Local Businesses

Because the huge bulk of customers check out reviews, you would want yours to be enticing to new clients, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

91 Percent Of Millennials Trust In Online Reviews As Much As Loved Ones

Online review stats position consumers' reviews as the most trustworthy source of recommendations. Online reviews typically carry the same weight as recommendations from loved ones.

Source: Brightlocal

The Average Review Word Count Has Become 65% Shorter Since 2010

At this present time reviews are shorter, simpler, and more straight to the point. The word count of a review in 2019 is similar to that of a tweet.

Source: Review Trackers

89% Of Customers Browse A Businesses Feedback To Reviews

Not only do a lot of shoppers read the review replies, 30% of them value them highly. Nearly 96% read the replies to their own reviews.

Source: Brightlocal

89% Of Buyers Prefer To Read Reviews Using Their Smart Devices

Be it through an app or a mobile internet browser, most people choose to read reviews on their mobile devices.

Source: Statista

54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Company

The star ranking is the first thing consumers see. Still, users take note of other elements too, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a third of USA customers.

Source: Statista

67% Of Consumers Report Reviews Are A "Extremely Crucial" Factor When Picking A Service Provider

When customers need to choose a solution provider, reviews have a huge impact on their decision.

Source: DemandGenReport

Online Reviews Affect 67.7% Of Customer Purchasing Decisions

More than two thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

30% Of Consumers Feel Positive About A Business Which Responds To Online Reviews

Communicating with your customers creates trust. Even something as simple as responding to their reviews and remarks can make them feel valued.

As you might expect, clients who feel this way are happy to invest more money with a company.

Source: Statuslabs

Almost All Consumers, Who Use Online Reviews, Read Them Early On In The Purchasing Process

Let's say you wish to buy a brand-new automobile and there are a number of models which fit your requirements. How do you select the very best one for you? Well, you read online reviews.

With the help of other people, you quickly choose one that works for you. That's how favorable reviews convert consumers into consumers.

Source: Consumer Affairs

If They Were Asked, 77% Of Consumers Would Most Likely Submit A Review

More than a 35% would leave a review to inform others about their consumer encounter and 24% would likely direct their review to the business itself.

Over a 26% would want to give a review to assist other people with their decision making process.

Source: Podium

One-half Of All Millennial's "Constantly" Read Online Reviews For Companies

More youthful people know the worth of being informed. User-generated material has an unassailable effect on customers.

If businesses think of the power of client reviews over millennials, they will recognize what they've been losing out on. Older individuals are different though, just 6% of people aged 55 or older read reviews.

Source: Brightlocal

When Buying Home Electronic Devices, 88% Of Americans Declared That Product Reviews Were The Most Prominent Element

Data reveal that reviews were more successful than TV advertisements at 37%, social networks at 23% and display advertisements at 49%.

Source: Statista