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Reviews Are The 3rd Most Prominent Ranking Aspect For Google's Local 3 Pack
Review signals (amount, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
83 Percent Of Customers Do Not Trust Advertising
The traditional channels to reach consumers aren't as prominent as they used to be. The majority of users who no longer trust ads select to focus on clients' suggestions online.
Source: Statuslabs
30% Of Clients Feel Favorable To A Business Which Reacts To Online Reviews
Keeping in touch with your customers builds their trust. Even something like responding to their remarks and reviews can make them feel appreciated.
As you might expect, customers who feel this way are happy to spend more money with a company.
Source: Statuslabs
98 Percent Of Yelp's Website Visitors Purchased From A Business They Discovered On The Website
Typically, 142 million consumers go to Yelp on a monthly basis. If you haven't claimed your complimentary Yelp business page, this is as great a time as any.
Source: RevLocal
American Consumers View "Product Performance" To Be The Most Valuable Info In Product Reviews
They focus on various aspects of the shopping experience when people read reviews. But according to online review statistics, 60% of them are most interested in the product's performance.
Client satisfaction, product quality and quality with time are the next few considerations for more than 50% of American customers.
Source: Statista
82 Percent Of Consumers Visit Review Sites Since They Want To Acquire A Service Or A Product And Want To Get The Truth About Business Products And Services.
Users come since they have currently formed a purchase decision. The bulk of them (89 percent) purchase within a week of their visit.
Source: RevLocal
Consumers Might Spend 31% More With A Business That Has Fantastic Reviews
Focus on this statistic. The better other users explain your services or product, the more money you can charge and consumer review stats show us exactly how much more.
Source: Martech Zone
91 Percent Of Millennials Trust Online Reviews As Much As Loved Ones
Online review stats put clients' reviews as the most credible source of suggestions. Online reviews usually bring the very same weight as suggestions from loved ones.
Source: Brightlocal
95% Of Travelers Read Online Reviews Prior To Reserving Travel Related Services
Leisure and business travelers alike read reviews to form an opinion. Business tourists check out an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
61 Percent Of Local Businesses Have A Typical Rating Of 4 Or 5 Stars
Typically two-thirds of companies have good and outstanding scores. Just 5% of businesses have a ranking below three stars.
Source: Brightlocal
Online Product Reviews About An Item Can Raise Its Conversion Rate By More Than 270%
User review stats show the purchase likelihood for a product with 5 reviews is 270 percent higher than the same item without reviews.
Source: Spiegel Research Center
60% Of Consumers Consult Blog And Social Media Reviews On Their Mobile Phones Prior To Shopping
In-store shopping is influenced significantly by blogs and reviews on social networks. With males being two times as likely to be influenced than women.
Reviews and ranking statistics show people value the opinion of peers more than any other content.
Source: Collective Bias
89% Of Clients Read A Businesses Feedback To Reviews
Not only do a lot of shoppers check out the review replies, 30% of them hold them in high regard. Nearly 96% read the replies to their own reviews.
Source: Brightlocal
A One Star Boost In Rating Can Result In A 5% To 9% Increase In Business Revenue
Businesses that treat customers fairly generally prosper, review sites help make certain of that.
Source: Statuslabs