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Almost All Customers, Who Use Online Reviews, Read Them Early In The Buying Process
Let's say you want to purchase a brand-new vehicle and there are several models which fit your requirements. How do you choose the best one for you? Well, you read reviews.
With the help of other customers, you manage to decide on one that works for you. That's how positive reviews convert customers into consumers.
Source: Consumer Affairs
61% Of Local Businesses Have A Typical Score Of 4 Or 5 Stars
Generally two thirds of companies have good and awesome scores. Only 5% of companies have a rating below 3 stars.
Source: Brightlocal
71% Of Millennials Browse Consumer Reviews Of Professional Services
Majority of all people in need of a professional service rely on online reviews.
According to online reviews statistics, 59% used online reviews to choose a legal representative or a physician.
Young people (age 18-35) are even more inclined to employ an expert based on online reviews. Just 19% of millennials will consider hiring an attorney without any.
Source: Thomson Reuters
Majority Of Customers Won't Use A Business If It Has Less Than A 4 Star Ranking
This stat is among many that illustrate the importance of online scores. Now that news of consumer complete satisfaction travels this quick, keeping your customers delighted is more vital than ever.
57% of customers have searched for business with more than 4 stars in 2018, which is up from 48% in 2017.
11 percent looked only for businesses with a best five star ranking.
Source: Brightlocal
70% Of Consumers Choose To Learn About A Business Through Reviews And Short Articles, Instead Of Ads
Ads are all well and good, but it's worth trying a different approach as well. Reviews are without a doubt the very best method to discover the truth about a product or service.
Source: Statuslabs
Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of United States Customers
24% of US buyers consider reviews as 'very influential'.
To highlight the significance of online reviews and ratings, did you know that 81% of consumers will pay more for a product with reviews and those very same customers are likewise happy to accept slower shipping times for such products.
Source: Turntonetworks
53% Of Customers Expect Companies To Answer Back Within A Week To Unfavorable Reviews
Online review statistics show that 63% of customer reviews stay without a response. That's too bad, because those companies are losing consumers that way.
Source: Review Trackers
95% Of Travelers Check Out Online Reviews Prior To Scheduling Travel Related Services
Leisure and business travelers alike check out reviews to form a viewpoint. Business travelers check out an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
A One Star Increase In Score Can Lead To A 5% To 9% Boost In Business Income
Businesses that treat consumers well generally succeed, review sites help make certain of that.
Source: Statuslabs
54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Business
The star score is the first thing customers see. Still, users take note of other aspects as well, like the quantity, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of United States customers.
Source: Statista
30% Of Customers Feel Comfortable With A Company Which Reacts To Online Reviews
Staying connected with your consumers builds their trust. Even something easy like reacting to their reviews and comments can make them feel appreciated.
As you might anticipate, customers who feel this way are ready to spend more cash with a business.
Source: Statuslabs
Online Product Reviews About A Product Can Improve Its Conversion Rate By A Staggering 270%
User review stats reveal the purchase likelihood for an item with five reviews is 270 percent higher than the same product without reviews.
Source: Spiegel Research Center