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Only 44% Of Local Companies Have Accepted Their Google My Business Listing
That's 56% of your competitors that aren't benefiting from their listing.
While business listings on the significant review platforms are free, a surprisingly low number of businesses actually use them.
Although we now understand why customer reviews are so effective, most businesses obviously don't.
Source: LsaInsider
91% Of Businesses Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee
The 86% of businesses doubt the integrity of online reviews. However, they recognize the massive impact user scores have on their business. Unfavorable client or employee reviews can influence 90% of job seekers.
Source: Career Arc
67% Of Consumers Claim Reviews Are A "Extremely Crucial" Factor When Selecting A Service Provider
Reviews have a huge impact on their decision when customers have to pick a solution provider.
Source: DemandGenReport
91 Percent Of Millennials Rely On Online Reviews As Much As Friends And Family
Online review stats position consumers' reviews as the most trustworthy source of suggestions. Online reviews typically bring the same weight as advice from family and friends.
Source: Brightlocal
30% Of Clients Feel Comfortable With A Business Which Reacts To Online Reviews
Communicating with your consumers creates trust. Even something like reacting to their reviews and comments can make them feel valued.
As you might anticipate, customers who feel this way are happy to invest more money with a company.
Source: Statuslabs
Reviews Are The Third Most Influential Ranking Aspect For Google's Local 3 Pack
Review signals (amount, variety, and so on) represent 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
64% Of Americans Concur That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017
30 percent of consumers who read customer reviews, agree that it increases their buying confidence.
Companies use the reviews to improve their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
Reviews Published On Twitter Can Help Boost Sales By 6.46 Percent
Online review statistics reveal that reviews shared on Twitter, do more to boost sales than those on any other social media platform.
Source: Yotpo
88% Of Americans Stated That Product Reviews Were The Most Influential Factor When Purchasing Home Electronics
Statistics reveal that reviews were more effective than Television ads at 37%, social networks at 23% and display advertisements at 49%.
Source: Statista
Clients Reading Reviews On A Mobile Phone Are 127 Percent More Likely To Buy Than Desktop Users
Mobile users choose to get things done much faster. For that reason, buying decisions are made rapidly.
Online reviews are clearly convincing, yet online marketers have not always come to value the power of them.
Source: Martech Zone
77% Of Users Don't Rely On Reviews That Are Older Than Three Months
Consumers don't care how great your product or service was in the past. Part of why online reviews matter is since they are fresh and relevant.
Customers know businesses lose their touch all the time, which is why most of them find older reviews unimportant.
It is for this reason that companies ought to be constantly requesting reviews.
Source: Statuslabs
A Single Business Review Can Lift Its Conversions By 10 Percent
Online review statistics show user-generated material can do miracles in regards to conversions.
A single review can have an enormous impact on your business.
A hundred reviews can increase your conversion rates by as much as 37%. 2 hundred can provide an astonishing 44 percent boost.
Source: RevLocal
70% Of Consumers Prefer To Discover A Business Via Reviews And Articles, Instead Of Ads
Advertisements are all well and good, however it deserves trying a different approach also. Reviews are without a doubt the best method to find the truth about a product or service.
Source: Statuslabs
95% Of Dissatisfied Customers Will Go Back To A Company If A Company Takes Care Of Issues Rapidly And Efficiently
Customers don't anticipate you to be perfect. They do anticipate you to deal with things when they go wrong. If there's nothing else a business can do to deal with a concern, a simple coupon can say "We are sorry" in a more appealing way.
Source: SocialMediaToday
If It Has Less Than A 4 Star Rating, More Than Half Of Customers Will Not Utilize A Service
This stat is among lots of that show the significance of online scores. Now that news of customer fulfillment travels this quick, keeping your customers happy is more crucial than ever.
57% of customers have looked for business with more than 4 stars in 2018, which is up from 48 percent in 2017.
Furthermore, 11% looked only for companies with an ideal five star rating.
Source: Brightlocal
73 Percent Of Customers Believe Written Reviews Are More Crucial Than Star And Number Rankings
Online review stats make it clear individuals aren't pleased with scores alone.
Written reviews make the stats appear more genuine which is what the prospective clients are trying to find. Practically a third of consumers state composed reviews are the only feature that makes them believe the sites' reviews are appropriate and beneficial.
Source: Fan and Fuel
Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of US Consumers
24% of US consumers consider reviews as 'extremely influential'.
To highlight the value of online reviews and ratings, did you understand that 81 percent of consumers will pay more for a product with reviews and those same consumers are also ready to accept slower shipping times for such products.
Source: Turntonetworks