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89% Of Consumers Browse A Companies Responses To Reviews
Not only do many individuals check out the review replies, 30% of them hold them in high regard. Almost 96% read the responses to their own reviews.
Source: Brightlocal
Online Reviews Affect 67.7% Of Customer Purchasing Decisions
More than two thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
60% Of Customers Consult Blog And Social Network Reviews On Their Cell Phones Prior To Shopping
In-store purchasing is affected substantially by blogs and reviews on social networks. With men being two times as likely to be affected than women.
Reviews and ranking data show individuals value the viewpoint of peers more than any other material.
Source: Collective Bias
67% Of Consumers Claim That Reviews Are A "Extremely Crucial" Factor When Picking A Solution Provider
Reviews have a huge impact on their decision when customers have to pick a solution provider.
Source: DemandGenReport
95 Percent Of Travelers Read Online Reviews Prior To Reserving Travel Services
Leisure and business travelers alike read reviews to form a viewpoint. Business tourists read an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
83% Of All Young Customers Were Asked To Give A Review Recently
Of those invited, 80% of consumers did submit a review. In general, companies have actually asked 66% of all clients to post a review on their company.
Source: Brightlocal
83 Percent Of Consumers Do Not Rely On Advertising
The traditional channels to reach clients aren't as prominent as they used to be. The majority of users who no longer trust ads select to take note of consumers' suggestions online.
Source: Statuslabs
Reviews Are The Third Most Influential Ranking Aspect For Google's Local 3 Pack
Review signals (quantity, variety, etc.) represent 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
More Than Half Of Individuals Aged 25 To 34 Wrote Reviews
According to Statista, the more youthful generations are apparently the more vocal ones.
Source: Statista
American Buyers Consider "Product Performance" To Be The Most Valuable Information In Product Reviews
When people check out reviews, they concentrate on different elements of the shopping experience. But according to online review statistics, 60% of them are most thinking about the item's performance.
Customer satisfaction, product quality and quality over time are the next couple of factors to consider for more than 50% of American clients.
Source: Statista
A One Star Boost In Score Can Cause A 5% To 9% Increase In Business Earnings
Businesses that treat clients fairly generally flourish, review sites help make certain of that.
Source: Statuslabs