49 Percent Of Consumers Consider The Quantity Of Online Reviews As An Important Factor In Their Buying Decision

Consumers value not just the quality or nature of the reviews, but they consider their number and recency too.

The share of consumers, who pay attention to the variety of reviews is currently at 46%.

Source: Brightlocal

83 Percent Of Consumers Do Not Trust Advertising

The standard channels to reach customers aren't as prominent as they utilized to be. A lot of users who no longer trust ads choose to take note of consumers' recommendations online.

Source: Statuslabs

70 Percent Of Consumers Need To Check Out A Minimum Of Four Reviews Before They Can Rely On A Business

4 reviews may be too few. Most people read many more reviews to get a clear view of how business is in fact doing. Don't depend on that statistic alone.

Source: Brightlocal

Online Reviews Impact 67.7% Of Customer Buying Decisions

More than 2 thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

98 Percent Of Yelp's Visitors Purchased From A Business They Discovered On The Website

Normally, 142 million consumers go to Yelp on a monthly basis. This is as excellent a time as any if you haven't claimed your free Yelp business page.

Source: RevLocal

Clients Checking Out Reviews On A Mobile Device Are 127% Most Likely To Make A Purchase Than Desktop Users

Mobile users choose to get things done much faster. Purchasing decisions are made quickly.

Online reviews are certainly convincing, yet online marketers haven't necessarily come to appreciate the power of them.

Source: Martech Zone

60 Percent Of Customers Check Out Blog And Social Media Reviews On Their Cell Phones Prior To Shopping

In-store shopping is influenced substantially by blogs and reviews on social networks. With men being twice as likely to be affected than women.

Reviews and ranking statistics reveal individuals value the viewpoint of peers more than any other material.

Source: Collective Bias

Facebook Reviews Impact More Than 50% Of Customers' Purchasing Decisions

Facebook is currently the most popular social network which can likewise affect our buying decisions.

According to social media reviews stats, Facebook affects the majority of users' purchase decisions.

Facebook reviews stats reveal that 4 out of 5 users are most likely to trust a local business if it has positive reviews.

Source: RevLocal

Only 44 Percent Of Local Businesses Have Actually Accepted Their Google My Business Listing

That's 56% of your competition that aren't making the most of their listing.

While business listings on the major review platforms are complimentary, a remarkably low number of companies in fact make use of them.

Although we now know why customer reviews are so effective, the majority of businesses apparently don't.

Source: LsaInsider

Online Product Reviews About A Product Can Amplify Its Conversion Rate By An Incredible 270 Percent

User review stats reveal the purchase likelihood for a product with five reviews is 270 percent higher than the exact same product without reviews.

Source: Spiegel Research Center

If A Company Manages To Solve Issues Quickly And Effectively, 95% Of Unsatisfied Clients Will Return To A Company

Consumers do not anticipate you to be perfect. When things go wrong, they do expect you to take care of things. If there is absolutely nothing else a company can do to resolve an issue, a simple coupon can say "We are sorry" in a more enticing way.

Source: SocialMediaToday

88% Of Executives Regard Reputation Risk As A Top Business Issue

Reputation management stats show a business's reputation does not affect just the clients. Potential employees also look at ratings and read reviews.

Source: Deloitte

89% Of Consumers Review A Companies Replies To Reviews

Not only do a lot of shoppers check out the review replies, 30% of them highly value them. Practically 96% read the feedback to their own reviews.

Source: Brightlocal

30% Of Consumers Feel Comfortable With A Business Which Answers Online Reviews

Communicating with your clients creates trust. Even something as simple as responding to their reviews and remarks can make them feel valued.

As you may anticipate, clients who feel this way are more willing to spend more cash with a company.

Source: Statuslabs

Consumer Reviews On Products Are Relied On Almost 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other individuals viewpoints before they ever trust what the producer says. The reason, makers' descriptions are generally advertisements.

Source: Martech Zone

More Than Four Negative Reviews About A Company Or Service May Reduce Sales By 70 Percent

One negative review suffices for 35% of a website's visitors to decide not to purchase. 3 negative reviews can cost a business 59% fewer sales.

Naturally, they can be compensated by the large number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone