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61% Of Regional Businesses Have An Average Score Of 4 Or 5 Stars
Generally two-thirds of companies have good and exceptional ratings. Only 5% of businesses have a ranking listed below three stars.
Source: Brightlocal
Google Represents 57.5% Of All Reviews All Over The World
Google is the clear winner as far as circulation goes, however they are not the only ones in the game.
These are the online reviews distribution rankings:
Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.
Source: Review Trackers
98 Percent Of Yelp's Browsers Bought From A Business They Discovered On The Site
Normally, 142 million customers visit Yelp every month. This is as great a time as any if you haven't claimed your totally free Yelp business page.
Source: RevLocal
49 Percent Of Customers Consider The Quantity Of Online Reviews As An Essential Factor In Their Buying Decision
Customers value not only the quality or nature of the reviews, but they consider their number and recency as well.
The share of consumers, who focus on the variety of reviews is presently at 46%.
Source: Brightlocal
Reviews Are The 3rd Most Prominent Ranking Factor For Google's Local 3 Pack
Review signals (quantity, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz
60% Of Consumers Refer To Blog And Social Media Network Reviews On Their Cell Phones Prior To Shopping
In-store shopping is affected significantly by blogs and reviews on social media. With men being two times as likely to be affected than women.
Reviews and ranking data reveal individuals value the viewpoint of peers more than any other content.
Source: Collective Bias
A One Star Boost In Rating Can Result In A 5% To 9% Boost In Business Profits
Businesses that treat consumers honorably normally succeed, review sites help make sure of that.
Source: Statuslabs
Consumer Reviews On Products Are Relied On Almost 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. People trust other individuals opinions before they ever trust what the producer says. The reason, makers' descriptions are basically advertisements.
Source: Martech Zone
89% Of Customers Choose To Read Reviews On Their Cell Phones
Be it by means of an app or a mobile browser, folks prefer to read reviews on their mobile phones.
Source: Statista
64% Of Americans Agree That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017
30% of consumers who check out customer reviews, concur that it increases their purchasing confidence.
Organizations use the reviews to improve their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
If It Has Negative Reviews As Well, 52% Of Customers Trust An Item More
We already touched upon the positive and negative reviews and their result on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that perhaps the reviews are fake. Customers expect to see some negative reviews.
Source: Capterra
89% Of Customers Review A Companies Replies To Reviews
Not only do most individuals check out the review replies, 30% of them hold them in high regard. Nearly 96% read the responses to their own reviews.
Source: Brightlocal
95% Of Disappointed Clients Will Go Back To A Business If A Company Deals With Problems Rapidly And Effectively
Consumers don't expect you to be perfect. They do expect you to deal with things when they go wrong. If there is nothing else a company can do to resolve a concern, a simple coupon can say "We're sorry" in a more attractive way.
Source: SocialMediaToday
15 Percent Of Buyers Do Not Trust Businesses Without Any Online Reviews
No trust means no interactions. 15% of prospective customers won't even think about doing business with a business they can't find viewpoints about.
Source: Statuslabs
A Lone Business Review Can Lift Its Conversions By 10 Percent
Online review statistics show user-generated content can do miracles in terms of conversions.
A single review can have a huge effect on your business.
A hundred reviews can raise your conversion rates by as much as 37%. 2 hundred can supply a mind-blowing 44% boost.
Source: RevLocal
Online Item Reviews About A Product Can Raise Its Conversion Rate By An Incredible 270 Percent
User review statistics show the purchase likelihood for an item with 5 reviews is 270 percent higher than the exact same product without reviews.
Source: Spiegel Research Center
63.6% Of Customers Check Out Google To Check For Reviews Of A Business
Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) at the bottom of the list.
When it comes to trust, these online review statistics show the general popularity of a site can only go so far.
Source: Review Trackers
Many Best Selling Products Have An Average Score Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star ratings are suspicious. That's why it is unnatural to get perfect 5 star scores.
According to client rating stats, conversion rates begin to reduce as rankings rise above 4.7.
Source: Spiegel Research Center